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While you’ve probably spent a lot of today thinking about the COVID-19 pandemic, it’s worth remembering that other health issues aren’t going away — and that heart disease remains the leading cause of death in the United States.
Heartbeat Health is a startup working to improve the way that cardiovascular care is delivered, and it announced today that it has raised $8.2 million in Series A funding.
Dr. Jeffrey Wessler, the startup’s co-founder and CEO, is a cardiologist himself, and he told me that he “stepped off the academic cardiology path” about three years ago because he “saw some of the work being done in digital health space and became incredibly enamored of doing this for heart health.”
Wessler said that the delivery methods for cardiovascular care remain almost entirely unchanged. To a large extent that’s because the existing model works, but there’s still room to do better.
“As of the last seven or so years, we’re in a new era where we’ve figured out how to treat people well once they get sick,” he said. “But we’re doing a very bad job of keeping them healthy.”
To address that, Heartbeat Health has created what Wessler described as a “digital first” layer, allowing patients to talk with experts via telemedicine, who can then direct them to the appropriate provider — who might be a “preferred Heartbeat partner” or not — for in-person care.
This initial interaction can help patients avoid “a lot of inefficiencies,” he said, because it ensures they don’t get sent to the wrong place, and “kick[s] things off right with evidence-based, guideline-based testing, so that they’re not just falling into the individual practice habits of random doctors.”
In addition, Heartbeat Health tries to collect all of a patient’s relevant heart data (which might come from wearable consumer devices like an Apple Watch or Fitbit) in one place, and to track results about which treatments are most effective.
“Ultimately, we want to be the software, the technology powering it all, but we don’t want to leave any patient behind at the beginning,” Wessler said.
He added that the program works with most commercial insurance and is already involved in the care of 10,000 New York-area patients. And apparently it’s been embraced by the cardiologists, who Wessler said always tell him, “We’ve been waiting for that layer to come in and unify this incredibly fragmented system, as long as it works with us and not against us.”
The funding was led by .406 Ventures and Optum Ventures, with participation from Kindred Ventures, Lerer Hippeau, Designer Fund and Max Ventures.
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Amazon and others have raised awareness of how the in-store shopping experience can be sped up (and into the future) using computer vision to let a person pay for and take away items without ever interacting with a cashier, human or otherwise. Today, a startup is announcing funding for its own take on how to use AI-based video detection get more insights out of the retail experience. Deep North, which has built an analytics platform that builds insights for retailers based on the the videos from the CCTV and other cameras that those retailers already use, is today announcing that it has raised $25.7 million in funding, a Series A round that it plans to use to continue expanding its platform.
Deep North’s AI currently measures such parameters as daily entries and exits; occupancy; queue times; conversions and heat maps — a list and product roadmap that it’s planning to continue growing with this latest investment. It says that using cameras to build its insights is more accurate and scalable than current solutions that include devices like beacons, RFID tags, mobile networks, smartphone tracking and shopping data. A typical installation takes a weekend to do.
The funding is being led by London VC Celeres Investments (backer of self-driving startup Phantom AI, among others), with participation also from Engage, AI List Capital and others. The startup is not disclosing its valuation, and previously Deep North has not disclosed how much it has raised.
Previously known as VMAXX, the Bay Area-based startup, according to CEO and co-founder Rohan Sanil, currently is in use by customers in the US and Europe. It does not disclose customer names, but Sanil said the list includes shopping centers, retailers, commercial real estate businesses and transportation hubs.
There are a number of retail analytics plays on the market today, but up to now the vast majority of them have been based on using other kinds of non-visual (and non-video) data to build their pictures of how a business is working, including logs of sales, card payments, in-store beacons, in-store WiFi and smartphone usage.
This list is, indeed, extensive and already provides a startling amount of data on the average shopper, but it has its drawbacks. Some people don’t use in-store WiFi; beacons are not as ubiquitous as CCTV; certain shopping data is a false positive, in the sense that if you don’t buy anything, it’s harder to track why not and where everything went wrong in getting you to shop; and perhaps, most importantly, you can’t see how shoppers are behaving, where they are looking and walking.
“The data collected [by these other means] is only 30-60% accurate and then extrapolated,” Sanil notes in a blog post. And that is not the only challenge. “The other is the enormous cost of the technology along with the software – which requires a team of programmers to get anything beyond stock analysis – plus being locked into a single vendor.”
Video systems “make a lot more sense,” he adds, and so does using those that are already installed in retailers’ locations. “The customers we see have no interest in deploying and paying for additional infrastructure, when the average store has several cameras already, and a typical big box store has dozens. Making our vision work means quantifying what a camera can see – and seeing through the cameras already in use.” The company typically integrates with 60-70% of a company’s installed cameras to run its analytics.
It’s that differentiation that has attracted investors. “Deep North’s platform allows retailers to gain real time insights on data points that were previously unattainable in the physical world. By leveraging existing video footage to understand activity and behavior, operators can now make informed decisions with the help of their prescriptive analytics engine,” said Azhaan Merchant of Celeres Investments, in a statement.
CCTV has had a problematic profile in the world of data privacy, where people pinpoint it as enemy number one in our rapidly expanding surveillance economy, and have ironically pointed out that it rarely is fit for the purpose it was originally set out to serve, which is deterring and identifying shoplifters. It’s notable to me that Deep North doesn’t actually ever use the term CCTV. (“Customers use a variety of terms for their cameras including CCTV, camera networks and loss prevention cameras so we’ve chosen to use a broader term that encompasses them,” a spokesperson said.)
Whatever you choose to call them, if a retailer has already made the leap into having these cameras installed, using them for analytics gives that business another way of getting a better return on investment. Sanil says that in any case, its platform is respectful of privacy.
“Deep North is not able to ascertain the identity of any individual captured via in-store footage,” he said. “We have no capability to link the metadata to any single individual. Further, Deep North does not capture personally identifiable information (PII) and was developed to govern and preserve the integrity of each and every individual by the highest possible standards of anonymization. Deep North does not retain any PII whatsoever, and only stores derived metadata that produces metrics such as number of entries, number of exits, etc. Deep North strives to stay compliant with all existing privacy policies including GDPR and the California Consumer Privacy Act.” (It has operations in Europe where it would need to comply with GDPR.)
Still, Deep North’s combination of computer vision with retail technology is a signal of a bigger trend. Many providers of security cameras have started to incorporate retail analytics into their wider offerings, and those that are concentrating on check out, like Amazon but also startups like Trigo, are likely also to consider this area too. Longer term, as retailers, but also their IT providers, look to get more intelligence about how their businesses are working in a bid for better margins, we’re likely to see even more players in this space.
For Deep North, that might mean also expanding into a wider set of products that not only are able to generate insights into how people shop, but then to use to those to build recommendations into how stores are laid out, or prompts to shoppers for what they might consider next as they browse.
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Vault, an at-home healthcare practice specializing in men’s medicine has announced the raise of $30 million in funding from Tiger Capital Group, Declaration Capital and Redesign Health to reach more potential patients and expand to more areas beyond New York, Florida, Tennessee and Texas, where it currently offers treatments.
Founder and CEO Jason Feldman, who formerly headed Amazon’s Prime Video Direct and Global Innovation teams before launching Vault last summer, told TechCrunch his startup aims to bring specialized medicine into men’s homes to give them “a better body, better sex and a better brain.”
He tells TechCrunch he started the company after noticing how many of his male friends seemed embarrassed about medical conditions or simply didn’t know they could do something about it.
Vault operates on the assumption men face certain barriers to going to the doctor for things like hormonal imbalance and erectile dysfunction. The startup tries to remove these barriers by making it easy to book at-home appointments and get a work-up with a nurse practitioner.
“I want to de-stigmatize men’s health.” Feldman told TechCrunch. “You tell a guy to go see the doctor about his heart health and he likely won’t but you tell him you’ll bring him a doctor to help his penis and it’s a different story.”
Like many new concierge medical services that have popped up in the last few years, Vault does not take insurance, instead signing patients up via membership for $133 to $300 per month, depending on the type of service you sign up for. Compare that to Forward, which caters to both men and women and offers unlimited in-office visits and testing for $149/month or Roman, a men’s “digital clinic,” which offers free online evaluations, $15 doctor’s visits and prescription medications for similar services to Vault like erectile dysfunction, hair loss and testosterone support — although Roman requires patients see a physical doctor of their choosing within the last three years before they’re able to get prescriptions via digital services.
But Feldman doesn’t think his startup is anything like what’s out there right now, claiming it as the first national men’s healthcare provider. Vault offers specialty packages like testosterone therapy or the “sex kit” for an increased sex drive or stronger erections, something that sometimes diminishes as men age.
So far, Feldman has signed up over 500 medical practitioners to come to various home locations and has hired a chief medical officer to ensure medical standards are being met. He now plans to use the new funding to open up operations in 42 cities across the U.S. and work on spreading the word to all men nationwide that Vault is here for them.
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Superpeer is giving YouTube creators and other experts a new way to make money.
The startup announced today that it has raised $2 million in pre-seed funding led by Eniac Ventures, with participation from angel investors including Steven Schlafman, Ankur Nagpal, Julia Lipton, Patrick Finnegan, Justin De Guzman, Chris Lu, Paul Yacoubian and Cheryl Sew Hoy. It also launched on ProductHunt.
The idea is that if you’re watching a video to learn how to paint, or how to code, or about whatever the topic might be, there’s a good chance you have follow-up questions — maybe a lot of them. Ditto if you follow someone on Twitter, or read their blog posts, to learn more about a specific subject.
Now you could try to submit a question or two via tweet or comment section, but you’re probably not going to get any in-depth interaction — and that’s if they respond. You could also try to schedule a “Can I pick your brain?”-type coffee meeting, but again, the odds aren’t in your favor, particularly when it comes to picking the brain of someone famous or highly in-demand.
With Superpeer, experts who are interested in sharing their knowledge can do so via remote, one-on-one video calls. They upload an intro video, the times that they want to be available for calls and how much they want to charge for their time. Then Superpeer handles the appointments (integrating directly with the expert’s calendar), the calls and the payments, adding a 15% fee on top.
So a YouTube creator could start adding a message at the end of their videos directing fans who want to learn more to their Superpeer page. And if you’re a founder who wants to talk to an experienced designer, executive coach, product manager, marketing/sales expert, VC or other founder, you could start with this list.
Of course, there might be some wariness on both sides, whether you’re an expert who doesn’t want to get stuck on the phone with someone creepy or annoying, or someone who doesn’t want to pay for a call that turns out to be a complete waste of time.
To address this, co-founder and CEO Devrim Yasar (who previously founded collaborative programming startup Koding) said the company has created a user rating system, as well as a way to ask for a refund if you feel that a call violated the terms of service — the calls will be recorded and stored for 48 hours for this purpose.
Superpeer launched in private beta two weeks ago, and Yasar said the startup already has more than 100 Superpeers signed up.
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CRM software accounts for one-quarter of all enterprise IT spend. But ironically, while a lot of money is spent on platforms like Salesforce or SAP to manage incoming calls and outgoing marketing and sales activity, not a lot of attention is given to the issue of how to help the teams using all that software work better.
What are the peak times for calls? What are the most common questions? Which staff are best skilled at what kinds of questions? And who is actually working at any given time? These are just some of the issues, but in many cases, there isn’t much in the way of tools used to help with these at all — organisations often just hack a spreadsheet platform like Google Sheets or a calendar app to get by, or do nothing at all.
Today, a startup called Assembled is coming out of stealth mode to address that gap in the market, with a platform that’s built specifically to address the kinds of questions and issues that customer support teams encounter and — answered well — can help them work much better.
Out of the gate, Assembled is announcing $3.1 million in seed funding led by Stripe — where the founding team previously worked — with participation also from Basis Set Ventures, Signalfire and several angel investors (who are also mostly former Stripe employees).
Assembled’s longer-term ambition is to build tools for what co-founder Ryan Wang describes as “the logistics of customer support.”
“We want to become the operating system for support teams,” he said. Most immediately, the company’s focus will be on agent performance. “Teams want to learn about their top performers and how they spend their time, and offer data to empower their decision-making.”
Stripe — the payments and related services provider that is now valued at $35 billion — has developed a sizable operation funding startups adjacent to its own interests in cultivating relationships with startups and other smaller businesses. You could consider it a strategic investor in Assembled: alongside Grammarly, Gofundme, Hopper and Harry’s, Stripe is one of Assembled’s marquee customers.
Wang, an ex-Stripe engineer who co-founded Assembled with his brother John and Assembled’s CEO Brian Sze (both also ex-Stripe), said in an interview that the idea for the startup came directly out of the pair’s experiences as early employees at Stripe.
The approach at the startup in its early days was very grass-roots: employees would get together outside the office to go through support tickets as a way of identifying trends and to talk through them to figure out what might need fixing, how to handle issues in the future and so on.
It was probably a great way for the team to really stay in touch with what customers needed and wanted. But eventually this approach presented a problem: How do you scale this kind of process? To a tech person, the solution would be obvious: build a platform that can help you do this.
“Within the landscape of CRM, we could see that tech hadn’t really been applied to the business of supporting customer support,” Wang said. “That is why we left. We’d understood that it was a broad problem.”
A tool to help improve workforce management for customer support teams is a no-brainer for a company already trying to address these issues through its own home-baked solutions. Wang noted that one of its current customers had built out such an extensive map of data on Google Sheets trying to address customer support workforce management that “they broke Google Sheets. It was just too big.”
Indeed, Bob van Winden, Stripe’s head of operations, noted: “Millions of businesses rely on Stripe every day. To support them, we obsess over every detail of delivering fast, reliable customer service, including free 24×7 phone and chat support. This led us to Assembled, which our global support teams are using to stay coordinated and focused on helping Stripe’s users thrive.”
Less obvious is the use case when a company has never identified these issues, or sees them but haven’t made efforts to try to solve them because it seems too difficult. (The classic issues here are that Assembled is “too clever by half,” or “too ahead of its time.”) That presents both an open market for Assembled, but also a greenfield challenge.
One route to customers has been to integrate with more established CRM packages. Currently Assembled integrates with Salesforce, Kustomer and Zendesk, so that it can source data from these to provide more insights to users.
Another is to provide a set of tools that speak to the wider trend for analytics and data-based insights that can be used to improve how a company works. Indeed, just as Kustomer has disrupted the idea of a CRM being focused on a narrow funnel of inbound requests, Assembled also is rethinking how to parse data to figure out what a customer support person should be doing and when.
The startup provides a way to forecast inbound support query volumes, and to map that into staffing plans that cover multiple channels like chat, email, phone and social media. The staffing plan, in turn, also acts as a scheduling tool to set up group and single calendars for individuals.
A team’s activity, meanwhile, is tracked through a set of metrics the whole team can see and use to calibrate their work better.
Going forward, you can imagine Assembled expanding in a couple of different directions. One might be to offer workforce management to more teams beyond customer support, but that also have to work out how to manage inbound requests and turn them into more efficient work plans. Another might be to continue expanding the kinds of tools it might provide to customer support teams to continue complementing basic CRMs, in particular as customer support comes to mean different things, depending on who the “customer” actually is.
“We see the term ‘customer support’ evolving,” Wang said. “The big struggle is what the encompassing term should be instead. Generally, our view is that we want to transform and elevate what customer support means. It’s not just about call centers, but any drivers of customer experience related to your products.”
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Electric, the platform that delivers IT services to small and medium businesses, has today announced that it has raised an additional $14.5 million on its Series B from 01 Advisors, the fund led by Twitter alums Dick Costolo and Adam Bain.
Though the funding is a part of the company’s Series B financing, founder Ryan Denehy explained that the deal was signed on an uptick in valuation, though wouldn’t elaborate further.
Electric raised a $25 million Series B led by GGV in January of 2019.
The company allows businesses with small IT teams, or no IT team, to get on the platform and either automate or manage with one click the various administrative facets of that role. Most IT tasks are focused on administration, distribution and maintenance of software programs.
Electric customers ensure that the software is installed on every corporate machine, effectively giving the top IT employee or decision-maker an easy way to grant and revoke permissions, assign roles and make sure software is up to date on various machines.
The hope is that this allows IT specialists to focus on the jobs that are best suited to their skills, such as troubleshooting, hardware installation and other more difficult tasks.
Denehy said this new fundraise was all about bringing strategic operators under the tent, not cash. He explained that at the close of last year, VCs started reaching out to get in on the company’s Series C. The team sat down for a board meeting where they weighed their options, one of which being a $40 million Series C.
“We have no immediate use for most of that money,” said Denehy. “Is it going to make our customers happy or is it going to make us a better-run company? It’s kind of a philosophical question. A lot of founders sort of equate success to the fact that they raised two rounds within six months of each other, and I just took the contrarian view. I wondered what we could actually do to make our company run better and the conclusion was to get the best business leaders and operators in tech to get around the table at our company.”
This brings Electric’s total funding to just over $50 million. Denehy says part of the reluctance around fundraising stemmed from the fact that Electric had tripled top-line growth over the past two years. But that doesn’t mean he had all the answers when it comes to hyper growth and scaling the business.
Costolo recalled when Bain first met Ryan Denehy, and came back excited about his willingness to learn.
“Ryan is a really enthusiastic founder/CEO,” said Costolo. “Some founders know they don’t have the answers to everything and that there’s still a lot to learn, and they want to learn. And Ryan is right down the middle for that.”
Costolo also explained that he’s excited about how well Electric fits in to the dogma of “software is eating the world,” automating these low-level tasks to free up resources and energy for higher-order tasks.
Costolo and Bain operate slightly unusually for a growth-stage fund (01 Advisors writes checks for later A rounds and B rounds). The duo don’t want to take board seats, as they’d rather be “sitting next to the founder instead of across the table from the founder.”
This results in a hands-on approach based on their experience as operators. Remember, Costolo grew Twitter to a market cap of $23.4 billion before stepping down, and Bain spent six years at Twitter as president of Global Revenue and Partnerships before stepping into the COO role.
Costolo and Bain have already brought their hands-on approach to Electric, having conversations with the head of HR around how to introduce HR business partners to different departments and how to scale and set goals for the enterprise sales team.
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TFLiving, looking to bring amenities to residential and commercial spaces, has today announced the close of a $4.8 million seed financing led by Camber Creek. Courtside Ventures, and other strategic investors, also participated in the round.
TFLiving uses technology to connect service providers, like massage therapists, yoga instructors and dog walkers, with property managers and their residents. The service allows residents to sign up for classes or services, as well as request other community events or services, directly from an app.
The most popular use case of the service is fitness, both classes and individual trainings, but TFLiving offers a relatively broad variety of services and experiences to residents at its 300 partnered properties.
Here’s how it works.
TFLiving signs partnerships with property managers of buildings that don’t currently offer amenities, or want to complement existing amenity offerings. After checking out the building, TFLiving determines if there is any under-utliized space in the building, such as a rooftop or a vacant unit, that could be repurposed for community classes.
After evaluating the space, TFLiving surveys residents and determines what they’re interested in via the app, which then serves up options from actual service providers on the service within the guidelines of the property manager’s financial guidelines.
One of the strengths of the business, according to founder and CEO Devin Wirt, is that the cost structure of the platform is highly customizable. Who pays is a question that can be answered by the property manager. If the building has a huge budget for community engagement and the property manager sees value in offering five classes/month and unlimited on-demand massage, they can choose to do so. The property manager can also grant TFLiving access to the building without paying a dime, passing on the full cost of the service to residents.
In most cases, property managers will foot the bill for community events, while residents pay for their own individual services like massage and dog walking.
Because TFLiving’s pricing is based on service and not calculated by number of units, the product can be priced at an affordable cost within the budget of the property and based on demand from the residents.
TFLiving also allows property managers to mark up the class or service and keep a cut of the profit. For example, if a property manager doesn’t have the budget for community classes or services, but doesn’t mind letting residents book individual personal training in the on-site gym, that property manager can mark up the cost of fitness classes by 20% and generate some revenue that could eventually go toward community events.
“One of the things that we stay pretty stringent on is just how far they’re able to market the prices,” said Wirt. “As a core mission of staying affordable to all asset classes, we understand that because we’re not paying a lease, we’re able to charge below market pricing. We still want to stay true to our core mission that we want to provide affordable services.”
Unlike ClassPass, which also connects service providers to users in the fitness space, TFLiving does not dynamically price its various classes and services based on popularity or quality. Fitness classes, for example, are always between $50 and $80, with geography being the main determining factor on specific price.
The company declined to share the revenue breakdown between the company and service providers, but noted that it varies by vertical and that service providers receive a majority of the revenue.
TFLiving currently has agreements with properties across 29 states, with contracts at more than 800 properties, soon covering more than 200,000 units.
Wirt says that he sees the potential to implement TFLiving in commercial spaces as well, such as offices.
Moreover, TFLiving has worked on the tech side to be as useful, not necessarily as prominent, as possible. TFLiving integrates with a variety of property management platforms, from mobile doorman apps to platforms for paying rent to maintenance requests. Residents using those apps can request and book TFLiving amenities straight from those platforms.
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Hungry, a catering marketplace that connects businesses with independent chefs, announced this week that it has raised $20 million in Series B funding. Hungry tells me that the funding valued the company at more than $100 million (pre-money).
The investors were also pretty impressive: The round was led by Evolution VC Partners and former Whole Foods co-CEO Walter Robb, who’s joining the startup’s board. Kevin Hart, Jay-Z, Los Angeles Rams running back Todd Gurley, former Obama aide Reggie Love and Seattle Seahawks linebacker Bobby Wagner also participated.
CEO Jeff Grass said that he and his co-founders Eman Pahlavani (COO) and Shy Pahlevani (president) got the idea for the company while working at their previous startup LiveSafe.
“LiveSafe was in a food desert, where the best options were Subway and Ruby Tuesday,” Grass said. “We wanted more authentic food and we started thinking about, ‘Is there a better way that taps into local chefs?’ ”
That eventually led to Hungry, which has built up a network of independent chefs in Washington, D.C., Philadelphia, Boston, New York and Atlanta, providing catering to companies including Amazon, E-Trade, Microsoft and BCG. The chefs are all screened by Hungry, they cook out of “ghost kitchens” (commercial kitchens that aren’t attached to a restaurant) and then the food is delivered by the Hungry team.
“The food is produced at a much lower cost structure than at a restaurant with a retail location,” Grass said. “And yet you’re not sacrificing on quality. These are top chefs cooking their best dishes — you get higher than restaurant-quality food, but produced at a much lower cost.”
He added that this lower cost also allows the startup to be generous. Specifically, for every two meals sold, Hungry is supposed to donate one meal to end hunger in the U.S., and it has donated nearly 500,000 meals already.
As for the funding, Grass and his team will use it to expand into new markets — he hopes to be in 23 cities by the end of 2021.
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If a player picks up an item in an online video game, who owns that item? The player, or the company that made the game?
In most cases, the answer is probably closer to the latter. The item may be in the player’s digital inventory, but the company can take it away as they please, prevent the player from selling or giving it away, etc.
Horizon Blockchain Games is trying to shift up the idea of ownership in games (starting with their own title), and they’ve raised another $5 million to get it done.
Horizon is working down two paths in parallel here: On one path, they’re building an Ethereum-powered platform called Arcadeum for handling in-game items — establishing who owns any specific instance of an item, and allowing that item to be verifiably traded, sold or given from player to player. Once an item is in a player’s possession, it’s theirs to use, trade or sell as they please; Horizon can’t just take it away. In time, they’ll open up this platform for other developers to build upon.
On the other path, the company is building out its own game — a digital trading card game called SkyWeaver — meant to thrive in its own right while simultaneously showcasing the platform.
SkyWeaver is a fantasy-heavy trading card game perhaps most easily compared to Blizzard’s Hearthstone. It’s free-to-play, and cross-platform across Windows, macOS, Linux, iOS and Android.
Players in SkyWeaver battle each other using the cards they’ve obtained through buying, earning or trading. There are currently around 500 different cards in all, and each card comes in two different flavors: silver and gold.
ANY card in the game can be purchased in its base “silver” form for $2 — a move the team tells me is meant to level the playing field by enabling anyone with a couple bucks to obtain the cards the playerbase deems most powerful. Meanwhile, a card’s “gold” variant — which changes the card only in appearance, not ability or usefulness — must be earned via competition or bought from other players on the open market. While silver cards can always be bought for $2, gold card values are meant to vary more wildly by rarity/demand.
Cards in SkyWeaver are stored in a player’s Arcadeum wallet on the blockchain — though, for the sake of simplicity, most of the complexities of the blockchain are hidden away behind the scenes. If a player wants to handle things themselves, cards can be transferred to any other Ethereum-based wallet.
SkyWeaver has been in private beta since around July of last year. Horizon’s Chief Architect Peter Kieltyka tells me the game currently has around 12,000 users, with another 92,000 on the wait list.
Horizon first raised $3.75 million in a seed round last year; they’re categorizing this round as an extension of that one. The round is led by returning investors Initialized Capital, and backed by Golden Ventures, DCG, Polychain, CMT Digital, Regah Ventures and ConsenSys.
The company says that SkyWeaver should roll into an open, public beta later this year.
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Spindrift, maker of fizzy soda and sparkling water, has raised $29.8 million in a funding round, per an SEC filing. The Charlestown, Mass. company was founded by Bill Creelman and has raised $70 million in known venture capital funding to date, per Crunchbase data.
The company did not immediately respond to request for comment.
Previous investors in the fizzy drink company include Almanac Insights, KarpReilly, Prolong Ventures, VMG Partners and more. Spindrift, founded in 2010, is up against big players, like the beloved and decades-old LaCroix, another sparkling water brand. Spindrift differentiates itself by emphasizing “real fruit” in its drinks. Think cucumbers from Michigan, strawberries from California and Alfonso mangoes from India. A day prior to the filing, Spindrift launched its pineapple flavor.
(In a quick aside looped up with a word we haven’t heard in a while: The company also offered a Golden Pineapple sweepstakes, where 13 winners will get a year’s-supply of free Spindrift and a custom mini-fridge).
Now, it’s worth mentioning that in San Francisco’s Marina district is another fruit-infused direct to consumer brand, sans the bubbles. Hint, founded in 2005 by Kara Goldin, has raised $26.5 million to date from The Perkins Fund and Verlinvest to produce naturally flavored fruit-essence water.
Today, Spindrift raised more than Hint’s total funding in one fell swoop, and both brands, alongside the age-old LaCroix, are synonymous with startup culture and recycling bins. And that tells us that at least according to investors, the future of water is far from, ahem, drying up.
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