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Bird hits 10 million scooter rides

Bird just announced 10 million scooter rides since launching about one year ago. If this story sounds familiar to you, it’s probably because Bird competitor Lime earlier today announced it surpassed 11.5 million rides across its shared bikes and scooters.

Bird, which launched last September in Santa Monica, Calif., currently operates in 100 cities and has over two million unique riders, Bird founder and CEO Travis VanderZanden told TechCrunch. But Bird’s first year of operations has been full of ups and downs.

Many of the downs have been around regulatory issues. Bird faced, and overcame them, in Santa Monica but failed in San Francisco.

“I think anytime you’re doing something new that the cities haven’t contemplated before, there always seems to be gray area on where you fit in in the regulatory environment,” VanderZanden said. “Cities hadn’t thought about electric scooters and electric scooter sharing. We collaborated very closely with the cities we’re in now.”

Although San Francisco did not grant an operating permit to Bird — the city gave them to Scoot and Skip — VanderZanden stressed that “San Francisco is one city. We’re in 100 cities.”

He also said Bird is not looking to appeal the decision in San Francisco. Lime, however, is in engaging in the appeals process.

As Bird enters its second year of operations, the name of the game is to double down on its efforts with cities and building out its government tech platform. Bird is also looking into manufacturing its own scooters to provide more durability to its customers and differentiate itself from other scooters on the market.

“We’ve been investing heavily in that area,” VanderZanden said. “You’ll start to see new vehicles coming from us soon.”

He added, “we want to keep building vehicles that are more ruggedized but also vehicles that have new features for the riders as well.”

And Bird definitely has the funds to do that. To date, Bird has raised $415 million in funding for shared electric scooters.

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MariaDB acquires Clustrix

MariaDB, the company behind the eponymous MySQL drop-in replacement database, today announced that it has acquired Clustrix, which itself is a MySQL drop-in replacement database, but with a focus on scalability. MariaDB will integrate Clustrix’s technology into its own database, which will allow it to offer its users a more scalable database service in the long run.

That by itself would be an interesting development for the popular open source database company. But there’s another angle to this story, too. In addition to the acquisition, MariaDB also today announced that cloud computing company ServiceNow is investing in MariaDB, an investment that helped it get to today’s acquisition. ServiceNow doesn’t typically make investments, though it has made a few acquisitions. It is a very large MariaDB user, though, and it’s exactly the kind of customer that will benefit from the Clustrix acquisition.

MariaDB CEO Michael Howard tells me that ServiceNow current supports about 80,000 instances of MariaDB. With this investment (which is actually an add-on to MariaDB’s 2017 Series C round), ServiceNow’s SVP of Development and Operations Pat Casey will join MariaDB’s board.

Why would MariaDB acquire a company like Clustrix, though? When I asked Howard about the motivation, he noted that he’s now seeing more companies like ServiceNow that are looking at a more scalable way to run MariaDB. Howard noted that it would take years to build a new database engine from the ground up.

“You can hire a lot of smart people individually, but not necessarily have that experience built into their profile,” he said. “So that was important and then to have a jumpstart in relation to this market opportunity — this mandate from our market. It typically takes about nine years, to get a brand new, thorough database technology off the ground. It’s not like a SaaS application where you can get a front-end going in about a year or so.

Howard also stressed that the fact that the teams at Clustrix and MariaDB share the same vocabulary, given that they both work on similar problems and aim to be compatible with MySQL, made this a good fit.

While integrating the Clustrix database technology into MariaDB won’t be trivial, Howard stressed that the database was always built to accommodate external database storage engines. MariaDB will have to make some changes to its APIs to be ready for the clustering features of Clustrix. “It’s not going to be a 1-2-3 effort,” he said. “It’s going to be a heavy-duty effort for us to do this right. But everyone on the team wants to do it because it’s good for the company and our customers.

MariaDB did not disclose the price of the acquisition. Since it was founded in 2006, though, the Y Combinator-incubated Clustrix had raised just under $72 million, though. MariaDB has raised just under $100 million so far, so it’s probably a fair guess that Clustrix didn’t necessarily sell for a large multiple of that.

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Inside Facebook Dating, launching today first in Colombia

Does deeper data produce perfect matches? Facebook is finally ready to find out, starting today with a country-wide test in Colombia of its new Dating feature. It’s centered around an algorithm-powered homescreen of Suggested romantic matches based on everything Facebook knows about you that other apps don’t. There’s no swiping and it’s not trying to look cool, but Facebook Dating is familiar and non-threatening enough to feel accessible to Facebook’s broad array of single users.

Originally announced at F8 in May, Facebook has hammered out details like limiting users to expressing interest in a maximum of 100 people per day, spotlighting personal questions as well as photos, and defaulting to show you friends-of-friends as well as strangers unless you only want to see people with no mutual connections. If the test goes well, expect Facebook to roll Dating out to more countries shortly as the social network pushes its mission to create meaningful connections and the perception that it can be a force of good.

“The goal of the team is to make Facebook simply the best place to start a relationship online” Facebook Dating’s product manager Nathan Sharp told me during an expansive interview about the company’s strategy and how it chose to diverge from the top dating apps. For starters, it’s not trying to compete with Tinder for where you find hookups by swiping through infinite options, but instead beat eHarmony, Hinge, and OKCupid at finding you a life partner. And it’s all about privacy, from its opt-in nature to how it’s almost entirely siloed from Facebook though lives within the same app.

“We wanted to make a product that encouraged people to remember that there are people behind the profiles and the cards that they’re seeing. We wanted a system that emphasizes consideration over impulse. We want you to consider more than that person’s profile photo.”

Though Facebook could surely earn a ton off of Facebook Dating if it gets popular, for now there are no plans to monetize it with ads or premium subscriptions to bonus features. But as Facebook strives to stay relevant beyond the aging News Feed and combat its branding crisis, there are plenty of incentives for it to find us a significant other.

How Facebook Dating Works…

“Dating is something we’ve seen on the platform since the earliest days. We know there are 200 million people who list themselves as single” says Sharp. He’s married himself but says with a laugh that Facebook Dating “is definitely a young and single team.” Back in 2004, online dating still had a sleazy reputation. But now that over a third of U.S. marriages start online, and Facebook has had time to identify the pitfalls stumbled into by other dating apps, it’s ready to pucker up.

The basic flow is that users 18 and up (or the local ‘Adult’ equivalent) will see a notice atop their News Feed inviting them to try Facebook Dating when it comes to their country, and they’ll see a shortcut in their bookmarks menu. For now Facebook Dating is mobile-only, and will is bundled into the social network’s main iOS and Android apps.

They’ll opt in, verify their city using their phone’s location services, and decide whether to add details like a free-form bio, workplace, education, religion, height, and if they have children. Facebook offers non-binary genders and sexual orientations. To fill out their profile, they’ll choose up to a dozen photos they upload, are tagged in, previously posted to Facebook, or cross-posted from Instagram as well as answer up to 20 questions about their personality such as “What does your perfect day look like?” or “What song always makes you sing along? How loud?”

Users can select to filter their matches by distance (up to a maximum radius of 100 kilometers), if they have children, religion, height, and age. They may then browse through the homescreen’s Suggested matches list, or they can choose to ‘Unlock’ Events and Groups they’re part of to see people from those who’ve done the same. Anyone you’ve blocked on Facebook won’t show up, though unfriended exs might. To see the next person, they either have to say they’re not interested, or choose a photo or question from the person’s profile and send them a message related to it (or at least they’re supposed to), and afterwards the sender can’t see the recipient any more.

The text and emoji-only messages go through a special Facebook Dating chat section, not Messenger, and land in the recipient’s Interested tab with no read receipts. If they reply, the chat moves to both people’s Conversations tab. From there they can decide to connect elsewhere online or meet up in person.

Sharp admits that “The moment you try to control the system you may have some unexpected behaviors occur there”. Facebook thought ahead so you can’t message photos (dick pics), you’re supposed to tie your message to a piece of their content (fewer generic pick-up lines), and you can’t follow up with people who don’t respond to you (stalking). But the company plans to stay vigilant in case unexpected forms of abuse or privacy issues emerge. Overall, Facebook managed to pull off Dating without any glaring privacy snafus or other obvious missteps.

…And Why

Starting today, users in Colombia will be able to create a Facebook Dating profile, but the company won’t start serving matches until there are enough sign ups. Sharp tells me “we don’t expect it to take months.” But why Colombia? He says it’s because much of South America has culturally accepted online dating, it has a sizeable population of 30 million monthly active Facebook users, and the social network can track data out of a few discrete metropolitan areas.

It also likely limits the prying eyes of journalists hunting for Facebook policy or privacy screw-ups, and eliminates the risk of disrupting its advertising in more lucrative markets like the U.S. It’s hard to forget that Facebook screwed up news consumption in Sri Lanka, Bolivia, Slovakia, Serbia, Guatemala and Cambodia last year by banishing all news publishers to a separate feed — effectively depriving the populations of important information. There are consequences to its experiments.

There are a lot of other ‘whys’ to how Facebook Dating was built. Sharp ran me through the decision making process his team undertook to turn Facebook Dating from a concept into a concrete product. Here I’ll run through its rules and features while explaining the philosophy behind them:

  1. Meaningful relationships not one-night-stands, because “meaningful” is Facebook’s new watchword as it enters the ‘Time Well Spent’ era, and the company has the deep biographical and interest data to find you matches you’ll want to wake up next to each day, not just go to bed with.
  2. Opt-in not automatic enrollment, because “not everyone who’s single wants to date, not everyone who wants to date wants to date online, and not everyone who dates online wants to date on Facebook” says Sharp in a moment of humility.
  3. Within Facebook not a new app, because it lowers the barrier to behavior that’s already hard enough for some people, and it can only achieve its mission if people actually use it.
  4. Friends-of-friends and strangers not friends, because many people’s biggest fear is “are my friends and family going to see this?” says Sharp. People who are already friends don’t need help meeting and may already know if they want to date each other.
  5. A new profile not your same one, because some people might want to share a different side of themselves or might not publicly disclose their true sexual orientation. The only info ported into Facebook Dating is your first name and age.
  6. Message and response not both people swiped right, because since Facebook wants you to be deliberate about who you show interest in, you have to send one message and hope to hear back. There’s no infinite right-swiping and then waiting to get matched or messaged. “It puts the power in the responder” Sharp says.
  7. Profiles and chat are separate not part of Facebook, because it doesn’t want to scare users about privacy slip-ups, and doesn’t want people to pollute the main Facebook experience soliciting dates
  8. Real age and location not self-described, because Facebook wants to prevent catfishing as well as users contacting matches in distant cities who they’ll never meet.
  9. Matches through Events and Groups not randos, because a photo isn’t enough for choosing a life partner, interest overlaps are key to compatability, and they give people ready-made happenings to use as dates.

A prototype of Facebook Dating’s onboarding flow

The end result is an online dating product that maximizes convenience, both in where it’s available and how much hunting you have to do by yourself. It’s distinctly one-size-fits-all to the point that it risks being seen as universally embarassing. Luckily only other Dating users can tell if you’re on it and there’s no way to search for someone specific, but there’s still the threat of humilating screenshots surfacing. It will be fascinating to see how Facebook Dating’s marketing strategy and style develops.

Facebook’s real advantage in this market will be its near-bottomless trove of personal data about all of us. It could analyze trends in characteristics of people who list themselves in a relationship together or what kinds of people respond to what kinds of people’s friend requests or messages. For matching, it could pair people who check in to similar locations or whose GPS paths cross, singles who Like similar bands or restaurants, or those who watch the same kinds of viral videos or share links from the same news outlet. Apps like Tinder can only scratch the surface with partnerships like its one with Foursquare to power its new Places matches. Turning all this info into insights about who’d like who will be a massive challenge for Facebook’s data scientists.

The big question remains how far Facebook will go to making Dating a hit. The feature could live or die by whether Facebook is willing to constantly nag its single users to sign-up. Without the gamification of swiping for fun, Facebook Dating will have to rely on its utility. The company is in a precarious time for its brand, and may have trouble getting people to trust it with an even more sensitive part of their lives.

“As all the events of the past year have unfolded, it’s only underscored the importance of privacy” Sharp concludes. No one wants their dating profile ending up Cambridge Analytica’d. But if analyzing your every Like and link gives Facebook uncanny matching accuracy, word could travel fast if it’s how people find their soul-mates.

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Google’s Cloud Memorystore for Redis is now generally available

After five months in public beta, Google today announced that its Cloud Memorystore for Redis, its fully managed in-memory data store, is now generally available.

The service, which is fully compatible with the Redis protocol, promises to offer sub-millisecond responses for applications that need to use in-memory caching. And because of its compatibility with Redis, developers should be able to easily migrate their applications to this service without making any code changes.

Cloud Memorystore offers two service tiers — a basic one for simple caching and a standard tier for users who need a highly available Redis instance. For the standard tier, Google offers a 99.9 percent availability SLA.

Since it first launched in beta, Google added a few additional capabilities to the service. You can now see your metrics in Stackdriver, for example. Google also added custom IAM roles and improved logging.

As for pricing, Google charges per GB-hour, depending on the service level and capacity you use. You can find the full pricing list here.

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Lime is pissed at San Francisco for denying it an e-scooter permit, claims ‘unlawful bias’

Lime is waging a war against the San Francisco Municipal Transporation Agency (SFMTA), claiming that the organization acted with “unlawful bias” and “sought to punish Lime” when it chose not to award the e-scooter and dockless bike startup a permit to operate in San Francisco last month.

Lime has sent an appeal to the SFMTA, requesting an “unbiased hearing officer” reevaluate its application to participate in the city’s 12-month pilot program for e-scooter providers. The SFMTA, however, says they are “confident” they picked the right companies in Scoot and Skip.

“After a thorough, fair and transparent review process, we are confident we selected the strongest applicants to participate in the one-year scooter pilot,” a spokesperson for SFMTA said in a statement provided to TechCrunch. “Scoot and Skip demonstrated the highest level of commitment to our city’s values of prioritizing public safety, promoting equity and ensuring accountability. Lime’s appeal will go to an independent hearing officer for further consideration.”

San Francisco’s permit process came as a result of Lime and its competitors, Bird and Spin, deploying their scooters without permission in the city this March. As part of a new city law, which went into effect in June, scooter startups are not able to operate in San Francisco without a permit.

Lyft, Skip, Spin, Lime, Scoot, ofo, Razor, CycleHop, USSCooter and Ridecell all applied for said permit in June.

Lime thinks the selection process was unfair and that because it deployed scooters in the city without asking permission — the Uber model of expansion — SFMTA intentionally rejected its application despite its qualifications.

“The SFMTA ignored the fact that Scoot’s price is twice that of other applicants, including Lime, and that Scoot declined to offer any discounted cash payment option to low-income users, as required by law,” Lime wrote in a statement today. “SFMTA inexplicably avoided inclusion of these factors as evaluation criteria and instead deemed Scoot “satisfactory” because they ‘agreed to comply.’”

When Lime learned of its rejection on Aug. 30, CEO Toby Sun said he was disappointed and planned to appeal the decision.

San Franciscans deserve an equitable and transparent process when it comes to transportation and mobility. Instead, the SFMTA has selected inexperienced scooter operators that plan to learn on the job, at the expense of the public good … The SFMTA’s handling of the dockless bike and scooter share programs has lacked transparency from the beginning. We call on the Mayor’s Office and Board of Supervisors to hold the SFMTA accountable for a flawed permitting process. As a San Francisco-based company, this is where we live and work. We want to serve this community.”

Though Lime wasn’t able to successfully sway San Francisco authorities, it was given permission to operate in Santa Monica last month alongside Bird, Lyft and JUMP Bikes.

E-scooters are expected to return to the streets of San Francisco on Oct. 15.

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GitLab raises $100M

GitLab, the developer service that aims to offer a full lifecycle DevOps platform, today announced that it has raised a $100 million Series D funding round at a valuation of $1.1 billion. The round was led by Iconiq.

As GitLab CEO Sid Sijbrandij told me, this round, which brings the company’s total funding to $145.5 million, will help it enable its goal of reaching an IPO by November 2020.

According to Sijbrandij, GitLab’s original plan was to raise a new funding round at a valuation over $1 billion early next year. But since Iconiq came along with an offer that pretty much matched what the company set out to achieve in a few months anyway, the team decided to go ahead and raise the round now. Unsurprisingly, Microsoft’s acquisition of GitHub earlier this year helped to accelerate those plans, too.

“We weren’t planning on fundraising actually. I did block off some time in my calendar next year, starting from February 25th to do the next fundraise,” Sijbrandij said. “Our plan is to IPO in November of 2020 and we anticipated one more fundraise. I think in the current climate, where the macroeconomics are really good and GitHub got acquired, people are seeing that there’s one independent company, one startup left basically in this space. And we saw an opportunity to become best in class in a lot of categories.”

As Sijbrandij stressed, while most people still look at GitLab as a GitHub and Bitbucket competitor (and given the similarity in their names, who wouldn’t?), GitLab wants to be far more than that. It now offers products in nine categories and also sees itself as competing with the likes of VersionOne, Jira, Jenkins, Artifactory, Electric Cloud, Puppet, New Relic and BlackDuck.

“The biggest misunderstanding we’re seeing is that GitLab is an alternative to GitHub and we’ve grown beyond that,” he said. “We are now in nine categories all the way from planning to monitoring.”

Sijbrandij notes that there’s a billion-dollar player in every space that GitLab competes. “But we want to be better,” he said. “And that’s only possible because we are open core, so people co-create these products with us. That being said, there’s still a lot of work on our side, helping to get those contributions over the finish line, making sure performance and quality stay up, establish a consistent user interface. These are things that typically don’t come from the wider community and with this fundraise of $100 million, we will be able to make sure we can sustain that effort in all the different product categories.”

Given this focus, GitLab will invest most of the funding in its engineering efforts to build out its existing products but also to launch new ones. The company plans to launch new features like tracing and log aggregation, for example.

With this very public commitment to an IPO, GitLab is also signaling that it plans to stay independent. That’s very much Sijbrandij’s plan, at least, though he admitted that “there’s always a price” if somebody came along and wanted to acquire the company. He did note that he likes the transparency that comes with being a public company.

“We always managed to be more bullish about the company than the rest of the world,” he said. “But the rest of the world is starting to catch up. This fundraise is a statement that we now have the money to become a public company where we’re not we’re not interested in being acquired. That is what we’re setting out to do.”

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Einstein Voice gives Salesforce users gift of gab

Salespeople usually spend their days talking. They are on the phone and in meetings, but when it comes to updating Salesforce, they are back at the keyboard again typing notes and milestones, or searching for metrics about their performance. Today, Salesforce decided to change that by introducing Einstein Voice, a bit of AI magic that allows salespeople to talk to the program instead of typing.

In a world where Amazon Alexa and Siri make talking to our devices more commonplace in our non-work lives, it makes sense that companies are trying to bring that same kind of interaction to work.

In this case, you can conversationally enter information about a meeting, get daily briefings about key information on your day’s meetings (particularly nice for salespeople who spend their day in the car) and interact with Salesforce data dashboards by asking questions instead of typing queries.

All of these tools are designed to make life easier for busy salespeople. Most hate doing the administrative part of their jobs because if they are entering information, even if it will benefit them having a record in the long run, they are not doing their primary job, which is selling stuff.

For the meetings notes part, instead of typing on a smartphone, which can be a challenge anyway, you simply touch Meeting Debrief in the Einstein Voice mobile tool and start talking to enter your notes. The tool interprets what you’re saying. As with most transcription services, this is probably not perfect and will require some correcting, but should get you most of the way there.

It can also pick out key data like dates and deal amounts and let you set action items to follow up on.

Gif: Salesforce

Brent Leary, who is the founder and principal analyst at CRM Essentials says this is a natural progression for Salesforce as people get more comfortable using voice interfaces. “I think this will make voice-first devices and assistants as important pieces to the CRM puzzle from both a customer experience and an employee productivity perspective,” he told TechCrunch.

It’s worth pointing out that Tact.AI has been giving Salesforce users these kind of voice services for some time, and Tact CEO Chuck Ganapathi doesn’t seem too concerned about Salesforce jumping in.

“Conversational AI is the future of enterprise software and it’s not a question of if or when. It’s all about the how, and we strongly believe that a Switzerland strategy is the only way to deliver on its promise. It’s no wonder we are the only company to be backed by Microsoft, Amazon and Salesforce,” he said.

Leary things there’s plenty of room for everyone and Salesforce getting involved will accelerate adoption for all players. “The Salesforce tide will lift all boats, and companies like Tact will see their profile increased significantly because while Salesforce is the leader in the category, its share of the market is still less than 20% of the market.”

Einstein is Salesforce’s catch-all brand for its artificial intelligence layer. In this case it’s using natural language processing, voice recognition technology and other artificial intelligence pieces to interpret the person’s voice and transcribe what they are saying or understand their request better.

Typically, Salesforce starts with a small set of functionality and the builds on that over time. That’s very likely what they are doing here, coming out with a product announcement in time for Dreamforce, their massive customer conference next week,

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Wove raises $9M to help companies form strategic marketing partnerships

After rebranding earlier this year and scrapping pretty much their whole mobile ads business, Wove, formerly known as TapFwd, has a fresh plan to disrupt the marketing industry.

Co-founders Eddie Siegel and Alex Wasserman have built what they call a brand collaboration network, a new way for companies to form marketing partnerships with similar brands. They say sourcing and closing a deal with another company on Wove is as easy as sending a Facebook friend request.

“Marketers don’t want to sell data with each other and they don’t want to share data with each other,” Siegel told TechCrunch. “They want to grow their core business and leverage their data assets without having to share it with another company, and they need a third-party network to form these partnerships.”

With the launch of their latest product comes new money: Wove has raised $9 million in a round led by August Capital, with participation from new investors Origin Ventures, Walmart’s SVP of U.S. e-commerce Anthony Soohoo, Canaan Partners general partner Deepak Kamra and existing investors Partech Partners, Angel Pad and Tekton Ventures. Partech previously led TapFwd’s $3 million seed round.

To develop a marketing partnership with Wove, a company has to sign up and pay an annual fee. Once you have an account, Wove will make recommendations of companies — other Wove users — to work with based on their market and/or customer demographic. When a pair of companies express mutual interest, Wove handles the execution and measures the effectiveness of the partnership with its suite of digital tools built into the platform.

Here’s an example of a hypothetical partnership born out of Wove: A dog-walking startup like Wag logs onto Wove and is matched with Ollie, a dog food startup. The pair agree to set up a short-term promotion, providing discounts to Ollie customers if they set up a Wag account and vice versa. Wove then negotiates the terms of the partnership, develops the promotional materials and ultimately determines how well that partnership bolstered the businesses. 

The idea for this marketing matchmaking service came, Siegel says, from TapFwd’s customers.

“We got here because our customers pulled us over here,” Siegel said. “This originally grew as a pretty organic side project and now we are catching up to the customer demand. We have a lot more demand than we can service.”

With the $9 million investment, the San Francisco-based startup, which counts HotelTonight, Turo and Winc as customers, plans to scale its engineering team.

August Capital’s Howard Hartenbaum has joined the startup’s board of directors as part of the round.

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Ghostery revamps its privacy-focused mobile browsers

Ghostery is launching new versions of its browsers for iOS and Android. In fact, Director of Product Jeremy Tillman said this is the first big update to Ghostery’s mobile browsers in several years.

It’s not that mobile wasn’t a priority for the team before this, but Tillman said, “In our previous company, we didn’t have a ton of resources — we always had to choose which thing to work on.” Apparently that changed last year with Ghostery’s acquisition by German browser company Cliqz.

The first big launch after the acquisition was Ghostery 8, the latest version of the team’s privacy-focused extension for desktop browsers. Next up: Bringing those features over to mobile.

Tillman said the goal was to create “a browser that can go toe-to-toe with Chrome” while also incorporating Ghostery’s privacy protection capabilities. Those capabilities include the ability to block different kinds of ad tracking by category (tracking for advertising, adult advertising and site analytics are turned on by default).

There’s also a built-in ad blocker, and Ghost Search, a privacy-focused search engine based on Cliqz technology that does not store any personally identifiable information. (If you’re not satisfied with the Ghost Search results, you can also see results from other search engines.) The presentation is different from a standard search engine, with three “dynamic result cards” that surface content as soon as you start entering search terms. And there’s Ghostery Tab, a home screen that highlights your favorite or most visited sites, as well as the latest news stories.

The Android version includes additional features, including AI-powered anti-tracking and “smart blocking” that’s supposed to improve page performance.

Tillman described the result as “a cleaner, faster, safer mobile browsing experience.” He also said that moving forward, Ghostery will be working to provide “an ecosystem of products” that “protect our users wherever they’re interacting with the Internet.”

The launch comes as the big Internet platforms face growing scrutiny over how they handle user data. Tillman argued that by simply giving consumers a more privacy-friendly alternative, “We’re sort of collectively negotiating a better Internet for them” — and he’s hoping Ghostery can be more involved as publishers try to find alternatives to advertising.

“Our goal isn’t to, say, topple Google and Facebook, but to provide that alternative to those that want it — both for content creators but also for users themselves,” he said.

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Fresh out of Y Combinator, Leena AI scores $2M seed round

Leena AI, a recent Y Combinator graduate focusing on HR chatbots to help employees answer questions like how much vacation time they have left, announced a $2 million seed round today from a variety of investors including Elad Gil and Snapdeal co-founders Kunal Bahl and Rohit Bansal.

Company co-founder and CEO Adit Jain says the seed money is about scaling the company and gaining customers. They hope to have 50 enterprise customers within the next 12-18 months. They currently have 16.

We wrote about the company in June when it was part of the Y Combinator Summer 2018 class. At the time Jain explained that they began in 2015 in India as a company called Chatteron. The original idea was to help others build chatbots, but like many startups, they realized there was a need not being addressed, in this case around HR, and they started Leena AI last year to focus specifically on that.

As they delved deeper into the HR problem, they found most employees had trouble getting answers to basic questions like how much vacation time they had or how to get a new baby on their health insurance. This forced a call to a help desk when the information was available online, but not always easy to find.

Jain pointed out that most HR policies are defined in policy documents, but employees don’t always know where they are. They felt a chatbot would be a good way to solve this problem and save a lot of time searching or calling for answers that should be easily found. What’s more, they learned that the vast majority of questions are fairly common and therefore easier for a system to learn.

Employees can access the Leena chatbot in Slack, Workplace by Facebook, Outlook, Skype for Business, Microsoft Teams and Cisco Spark. They also offer Web and mobile access to their service independent of these other tools.

Photo: Leena AI

What’s more, since most companies use a common set of backend HR systems like those from Oracle, SAP and NetSuite (also owned by Oracle), they have been able to build a set of standard integrators that are available out of the box with their solution.

The customer provides Leena with a handbook or a set of policy documents and they put their machine learning to work on that. Jain says, armed with this information, they can convert these documents into a structured set of questions and answers and feed that to the chatbot. They apply Natural Language Processing (NLP) to understand the question being asked and provide the correct answer.

They see room to move beyond HR and expand into other departments such as IT, finance and vendor procurement that could also take advantage of bots to answer a set of common questions. For now, as a recent YC graduate, they have their first bit of significant funding and they will concentrate on building HR chatbots and see where that takes them.

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