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Layoffs reach 23andMe after hitting Mozilla and the Vision Fund portfolio

Layoffs in the technology and venture-backed worlds continued today, as 23andMe confirmed to CNBC that it laid off around 100 people, or about 14% of its formerly 700-person staff. The cuts would be notable by themselves, but given how many other reductions have recently been announced, they indicate that a rolling round of belt-tightening amongst well-funded private companies continues. (TechCrunch confirmed the numbers with the company.)

Mozilla, for example, cut 70 staffers earlier this year. As TechCrunch’s Frederic Lardinois reported earlier in January, the company’s revenue-generating products were taking longer to reach market than expected. And with less revenue coming in than expected, its human footprint had to be reduced.

23andMe and Mozilla are not alone, however. Playful Studios cut staff just this week, 2019 itself saw more than 300% more tech layoffs than in the preceding year and TechCrunch has covered a litany of layoffs at Vision Fund-backed companies over the past few months, including:

Scooter unicorns Lime and Bird have also reduced staff this year. The for-profit drive is firing on all cylinders in the wake of the failed WeWork IPO attempt. WeWork was an outlier in terms of how bad its financial results were, but the fear it introduced to the market appears pretty damn mainstream by this point. (Forsake hope, alle ye whoe require a Series H.)

The money at risk, let alone the human cost, is high. Zume has raised more than $400 million. 23andMe has raised an even sharper $786.1 million. Rappi? How about $1.4 billion. And Oyo? $3.2 billion so farEvery company that loses money eventually dies. And every company that always makes money lives forever. It seems that lots of companies want to jump over the fence, make some money and rebuild investor confidence in their shares.

It’s just too bad that the rank-and-file are taking the brunt of the correction.

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Cortex Labs helps data scientists deploy machine learning models in the cloud

It’s one thing to develop a working machine learning model, it’s another to put it to work in an application. Cortex Labs is an early-stage startup with some open-source tooling designed to help data scientists take that last step.

The company’s founders were students at Berkeley when they observed that one of the problems around creating machine learning models was finding a way to deploy them. While there was a lot of open-source tooling available, data scientists are not experts in infrastructure.

CEO Omer Spillinger says that infrastructure was something the four members of the founding team — himself, CTO David Eliahu, head of engineering Vishal Bollu and head of growth Caleb Kaiser — understood well.

What the four founders did was take a set of open-source tools and combine them with AWS services to provide a way to deploy models more easily. “We take open-source tools like TensorFlow, Kubernetes and Docker and we combine them with AWS services like CloudWatch, EKS (Amazon’s flavor of Kubernetes) and S3 to basically give one API for developers to deploy their models,” Spillinger explained.

He says that a data scientist starts by uploading an exported model file to S3 cloud storage. “Then we pull it, containerize it and deploy it on Kubernetes behind the scenes. We automatically scale the workload, and let you switch to GPUs if it’s compute intensive. We stream logs and expose [the model] to the web. We help you manage security around that, stuff like that,” he said.

While he acknowledges this is not unlike Amazon SageMaker, the company’s long-term goal is to support all of the major cloud platforms. SageMaker, of course, only works on the Amazon cloud, while Cortex will eventually work on any cloud. In fact, Spillinger says the biggest feature request they’ve gotten to this point is to support Google Cloud. He says that and support for Microsoft Azure are on the road map.

The Cortex founders have been keeping their head above water while they wait for a commercial product with the help of an $888,888 seed round from Engineering Capital in 2018. If you’re wondering about that oddly specific number, it’s partly an inside joke — Spillinger’s birthday is August 8th — and partly a number arrived at to make the valuation work, he said.

For now, the company is offering the open-source tools, and building a community of developers and data scientists. Eventually, it wants to monetize by building a cloud service for companies that don’t want to manage clusters — but that is down the road, Spillinger said.

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NBC partners with Snapchat on four daily shows for 2020 Tokyo Olympics

Snapchat and NBC Olympics are again teaming up to produce customized Olympics content for users in the U.S. — this time, for the 2020 Tokyo Olympics this summer. The companies had previously worked together during the Rio 2016 and PyeongChang 2018 Olympics. The PyeongChang Olympic Winter Games in 2018 reached over 40 million U.S. users, up 25% from the 2016 Rio Olympics.

In addition, 95% of those users were under the age of 35.

This younger demographic is getting harder to reach in the cord-cutting era, as many people forgo pay-TV subscriptions and traditional broadcast networks in favor of on-demand streaming services, like Netflix. That limits the reach of advertisers, impacting NBC’s bottom line.

The Snap partnership helps to fix that, as it offers NBC Olympics a way to sell to advertisers who want to reach younger fans who don’t watch as much — or any — TV. Snapchat today reaches 90% of all 13 to 24-year-olds in the U.S., and 75% of all 13 to 34-year-olds; 210 million people now use Snapchat daily.

NBC Olympics says it’s the exclusive seller of all the new customized content associated with the Games, working in partnership with Snap.

This year, it’s also putting out more content than before.

The company plans to release more than 70 episodes across four daily Snapchat shows leading up to and during the Games. That’s triple the number of episodes it offered in 2018.

For the first time, it’s creating two daily Highlight Shows for Snapchat, which will be updated in near real-time. The shows will include the must-see moments from the day in Tokyo.

In addition, two unscripted shows will air during the Games, each with two episodes per day. One, “Chasing Gold,” which first debuted during PyeongChang 2018, will follow the journeys of Team USA athletes. The second show is new this year, and will be a daily recap of the most memorable moments curated especially for Snapchat users. Both are being produced by The NBCUniversal Digital Lab.

The deal will also see Snap curating daily Our Stories during the Games, as it has done in previous years. The stories will include photos and videos from fans as well as content from the NBC Olympics.

“We know the audience on Snap loves the Olympic Games,” said Gary Zenkel, president, NBC Olympics, in a statement. “After two successful Olympics together, we’re excited to take the partnership to another level and produce even more content and coverage from the Tokyo Olympics tailored for Snapchatters, which also will directly benefit the many NBC Olympics advertisers who seek to engage further with this young and active demographic.”

Snapchat isn’t the only digital destination for Olympics content, however. NBC and Twitter teamed up to stream limited live event coverage, highlights and a daily Olympics show from the Tokyo Games. It was unclear at the time the deal was announced if NBC had opted for Twitter over Snapchat. Now we know that’s not the case — in fact, Snap’s deal with NBC is even bigger than before.

NBCU said earlier it expected to exceed $1.2 billion in ad sales for the 2020 Games, which are also presented on NBC, NBCSN, Olympic Channel: Home of Team USA and NBC Sports’ digital platforms.

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One Medical targets IPO valuation of up to $2B as we unpack its Q4 results

Hello and welcome back to our regular morning look at private companies, public markets and the gray space in between.

Today we’re digging into One Medical’s updated IPO filing released this week. The document contains directional pricing information that will help us understand where the tech-enabled medical care startup expects the market to value itself and also details its Q4 2019 Preliminary Estimated Unaudited Financial Results, which gives us a fuller picture of its financial health.

As we’ll see, One Medical’s expected valuation matches secondary-market transactions in the firm’s equity, and, at the upper-end of its proposed IPO range, represents a solid boost to its final private valuation. Afterwards, we’ll dig back through the company’s numbers, figure out its implied revenue multiple and make a bullish and bearish argument for the company’s hoped-for IPO valuation.

It’s going to be fun! (For a general dive into the company’s IPO filing, head here.)

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Jeff Clavier, Sarah Guo, Ali Partovi and Caryn Marooney to speak at Early Stage SF

Early Stage SF is sneaking up on us and there is plenty to be excited about. The one-day event, which brings together a wide variety of startup experts to host breakout sessions, is going down on April 28 and we have a handful of speakers to announce.

So without any further ado:

We’re thrilled to announce that Jeff Clavier, Sarah Guo, Caryn Marooney and Ali Partovi will be joining us at the event.


Jeff Clavier is managing partner and founder at Uncork Capital, with portfolio companies that include Eventbrite, SendGrid, Fitbit, Vungle and Mint.com. His current investments include Vidyard, Postmates, Molekule, Shippo and Front.

Seed Funding Tips and Tricks – Jeff Clavier

There are now a thousand micro-VCs entrepreneurs can raise capital from, creating confusing market dynamics. Learn tips and tricks on fund raising from Uncork Capital’s managing partner, Jeff Clavier.


Sarah Guo joined Greylock Partners in 2013 and led the firm’s investments in Cleo, Demisto, Sqreen and Utmost, and sits on the boards of several startups. Before Greylock, she was at Goldman Sachs, where she invested at the growth level in companies like Dropbox, and advised pre-IPO tech companies and public tech companies alike, including Workday (the former) and Netflix, Zynga and Nvidia (the latter).

SaaS Fundraising and Growth – Sarah Guo

Sarah Guo, partner at Greylock, is an early-stage investor in enterprise software, with over half a dozen investments made across cybersecurity, AI, HR and health. She’ll give a rundown on why strong storytelling, a focus on solving a single problem well and a thesis on defensibility are all essential in a pitch, and why making seed and Series A investments often comes down to betting on the founding team.


Ali Partovi runs Neo, a mentorship community and VC fund that brings together tech veterans with diverse startup leaders. Partovi has backed the likes of Airbnb, Dropbox, Facebook and Uber, and also founded Code.org. Partovi also has experience as an entrepreneur, selling his first startup LinkExchange all the way back in 1998.

Hiring Your First 5 Engineers – Ali Partovi

The first few employees determine a startup’s trajectory. Learn the dos and don’ts of hiring your early engineers.


Caryn Marooney is a partner at Coatue Management, sitting on the boards of Zendesk and Elastic, with an advisory role at Airtable. Before Coatue, Caryn oversaw communications for Facebook, Instagram, WhatsApp and Oculus for eight years. Marooney is also a co-founder of the OutCast Agency, where she worked with companies across a wide spectrum of industries and sizes, including Salesforce, Amazon, Netflix and VMware.

Why Should Anyone Care? (Making Your Brand Stand Out) – Caryn Marooney

Startups often struggle to create a narrative that stands out. As a general partner at Coatue, former head of Comms at Facebook and co-founder of the OutCast Agency, Caryn Marooney has seen it all. Come learn the brand and messaging framework that can help your company stand out (while staying true to yourself).


There will be about 50+ breakout sessions at the show, and attendees will have an opportunity to attend at least seven. The sessions will cover all the core topics confronting early-stage founders — up through Series A — as they build a company, from raising capital to building a team to growth. Each breakout session will be led by notables in the startup world on par with the folks we’ve announced today.

Don’t worry about missing a breakout session, because transcripts from each will be available to show attendees. And most of the folks leading the breakout sessions have agreed to hang at the show for at least half the day and participate in CrunchMatch, TechCrunch’s great app to connect founders and investors based on shared interests.

Here’s the fine print. Each of the 50+ breakout sessions is limited to around 100 attendees. We expect a lot more attendees, of course, so signups for each session are on a first-come, first-serve basis. Buy your ticket today and you can sign up for the breakouts we are announcing today. Pass holders will also receive 24-hour advance notice before we announce the next batch. (And yes, you can “drop” a breakout session in favor of a new one, in the event there is a schedule conflict.)

We’re absolutely thrilled for this event, and we hope you are, too. Buy a pass to Early Stage SF 2020 right here!

Interested in sponsoring Early Stage? Hit us up here.

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Brooke Hammerling launches The New New Thing, a strategic communications advisory

Brooke Hammerling, the strategic communications veteran who brought us Brew PR, announced her new project today.

Dubbed The New New Thing, Hammerling’s new communications advisory wants to help startups bring more authenticity to brand messaging and comms through high-level partnerships with CEOs, founders and executive leadership teams.

There are a few critical pieces to The New New Thing:

First, Hammerling will not focus on the usual six-month press release strategy that drives communications at most tech startups. The New New Thing isn’t focused as much on an individual product or funding round announcement as much as the high-level strategy of storytelling across the entire brand, including the company and the founder. In fact, the only pre-launch clients Hammerling will be taking on must be female-led and mission-driven.

Second, she’ll be working directly with startup leadership teams to craft those narratives paying special attention to the stories in between the stories.

And finally, The New New Thing will have a huge focus on authenticity as a driver of relationships between its clients and the media.

One catalyst for the new project, according to Hammerling, was the evolution of the comms landscape as a whole. Not only is the media’s bullshit detector hyper-sensitive, but so is the end-reader. It’s no longer enough to send out the same robotic press release announcing funding.

“I’m bored of seeing the same picture of two male founders announcing their funding for some fintech product that’s going to change the world,” said Hammerling. “There needs to be a fostering of the relationships between CEOs and the people telling their story. Being authentic is really hard for larger organizations, or really any organization. And now, in 2020, there is no option but to be.”

Hammerling explained that getting into the weeds with founders and tackling a storytelling challenge is what she loves doing most. She admits that managing a large team and dealing with the nitty gritty of comms (writing up press releases, pitching speakers for tech conferences, etc.) aren’t her strong suits.

As you might imagine, the launch of The New New Thing means that Hammerling has officially left Brew PR, the firm she founded and sold to Freuds for $15 million.

The New New Thing is part of a newly expanded collective of service providers called Plan A, led by co-CEOs MT Carney and Andrew Essex. Plan A combines expert service providers from the fields of communications, branding, advertising, creative and social, among others.

Hammerling will be focusing on early and growth-stage startups in the tech industry, with a current client list that includes Lemonade, LiveNation, Framebridge, Splice and Eko.

One example of how The New New Thing works is made clear with Splice. The company is represented by a PR firm that manages the day-to-day news cycle and announcement schedule, while Hammerling works directly with founder and CEO Steve Martocci on the overall narrative that runs through all of that.

When asked about the greatest challenge moving forward, Hammerling’s answer offered a taste of the authenticity and relatability she’s trying to bring out of her clients.

“Can I do this? Do I have the right instincts and guidance for my clients?” said Hammerling. “I think I do and I’ve been successful at that, but how do I maintain that and communicate that to others?”

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Revolut partners with Flagstone to offer savings vaults in the UK

Fintech startup Revolut lets you earn interest on your savings thanks to a new feature called savings vaults. That feature is currently only available to users living in the U.K. and paying taxes in the U.K.

The company has partnered with Flagstone for that feature. For now, the feature is limited to Revolut customers with a Metal subscription (£12.99 per month or £116 per year). But Revolut says that it will be available to Revolut Premium and Standard customers in the near future.

Savings vaults work pretty much like normal vaults. You can create sub-accounts in the Revolut app to put some money aside. And Revolut offers you multiple ways to save. You can round up all your card transactions to the nearest pound and save spare change in a vault.

You also can set up weekly or monthly transactions from your main account to a vault. And, of course, you can transfer money manually whenever you want.

Metal customers in the U.K. can now turn normal vaults into savings vaults. The only difference is that you’re going to earn interest — Revolut pays that interest daily. You can take money from your savings vault whenever you want.

Revolut promises 1.35% AER interest rate up to a certain limit. If you put a huge sum of money in your savings vault, you’ll get a lower interest rate above the limit. Your money is protected by the FSCS up to a value of £85,000 for eligible customers.

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Crisp, the demand forecast platform for the food industry, goes live

The food industry may be the biggest industry in the world, but it’s also one of the least efficient. BCG says 1.6 billions tons of food, worth $1.2 trillion, is wasted in food every year, and those numbers are only expected to go up.

A number of players have stepped up to try to solve their own portion of the problem, and one such solution is Crisp. The company, which received $14 million in Series A funding last year led by FirstMark Capital, is today going live with its platform (which has been in beta).

Crisp aims to solve the global food waste problem via demand forecasts. Founder and CEO Are Traasdahl, a serial founder, believes that a lack of communication and data flow between the many players in the supply chain is a main cause for all this waste, a great deal of which happens long before the food reaches the consumer.

Right now, forecasting demand is nowhere close to a perfect science for many of these players. From food brands to distributors to grocery stores, the problem is usually solved by looking at a spreadsheet from last year’s sales to try to determine the signals that played into this or that SKU’s sales performance.

And then there was Crisp.

Integrated with almost any ERP software a company might have, Crisp ingests historical data from these food brands and combines that data with signals around other demand drivers, such as seasonality, holidays, price sensitivity and other pricing information, marketing campaigns, competitive landscape, weather that might affect the sale or shipment of certain produce or other ingredients.

Using these data points, and historical sales data, Crisp believes it can give a much more accurate picture of demand over the next day, week, month or year.

But Crisp isn’t just for food brands, such as Nounós Creamery, a Crisp customer that says its reduced scrapped inventory by 80% since switching to the platform. Crisp serves almost every player in the food supply chain, from retailers to distributors to brands to brokers.

And the more customers it gets, the better it is at predicting demand on a very specific level. For instance, the demand forecasting Crisp offers for a particular grocery store, based on external data, will obviously get much better once that grocery store is a customer on the platform.

Traasdahl was initially concerned that his customers would be reluctant to hand over this type of sensitive sales data, and also that players within the industry might be anxious to hand over such data to a platform that’s aggregating everyone’s data, including their competitors’. Turns out, the food industry has more of a “better together” mentality.

“Other industries are not as dependent on each other,” said Traasdahl. “If I am a creamery and need to buy blueberries for my yogurt, I may have five different vendors for those blueberries. And if they don’t get delivered on the right day, Costco will yell at me for being late with the yogurt. Everyone in the supply chain is somewhat dependent on each other.”

For that reason, it’s been easier than expected to attract clients to the platform. The prospect of a collaborative demand forecast platform, which is pulling signals from across the entire industry, is going to be more accurate than siloed demand forecasts produced by a single vendor or brand.

During the beta program, which launched in October, Crisp brought on more than 30 companies to the platform, including Gilbert’s Craft Sausages, SunFed Perfect Produce, Nounós Creamery, Hofseth, REMA and Superior Farms.

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In latest JEDI contract drama, AWS files motion to stop work on project

When the Department of Defense finally made a decision in October on the decade-long, $10 billion JEDI cloud contract, it seemed that Microsoft had won. But nothing has been simple about this deal from the earliest days, so it shouldn’t come as a surprise that last night Amazon filed a motion to stop work on the project until the court decides on its protest of the DoD’s decision.

The company announced on November 22nd that it had filed suit in the U.S. Court of Federal Claims protesting the DoD’s decision to select Microsoft. Last night’s motion is an extension of that move to put the project on hold until the court decides on the merits of the case.

Sources tell us that AWS decided not protest the start of initial JEDI activities at the time of the court filing in November as an accommodation made at DoD’s request. DoD declined to comment on that.

As for why they are doing it now, an Amazon spokesperson had this to say in a statement last night: “It is common practice to stay contract performance while a protest is pending and it’s important that the numerous evaluation errors and blatant political interference that impacted the JEDI award decision be reviewed. AWS is absolutely committed to supporting the DoD’s modernization efforts and to an expeditious legal process that resolves this matter as quickly as possible.”

As we previously reported, the statement echoes sentiments AWS CEO Andy Jassy made at a press event during AWS re:Invent in December:

“I would say is that it’s fairly obvious that we feel pretty strongly that it was not adjudicated fairly,” he said. He added, “I think that we ended up with a situation where there was political interference. When you have a sitting president, who has shared openly his disdain for a company, and the leader of that company, it makes it really difficult for government agencies, including the DoD, to make objective decisions without fear of reprisal.”

This is just the latest turn in a contract procurement process for the ages. It will now be up to the court to decide if the project should stop or not, and beyond that if the decision process was carried out fairly.

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Proxyclick raises $15M Series B for its visitor management platform

If you’ve ever entered a company’s office as a visitor or contractor, you probably know the routine: check in with a receptionist, figure out who invited you, print out a badge and get on your merry way. Brussels, Belgium and New York-based Proxyclick aims to streamline this process, while also helping businesses keep their people and assets secure. As the company announced today, it has raised a $15 million Series B round led by Five Elms Capital, together with previous investor Join Capital.

In total, Proxyclick says its systems have now been used to register more than 30 million visitors in 7,000 locations around the world. In the U.K. alone, more than 1,000 locations use the company’s tools. Current customers include L’Oréal, Vodafone, Revolut, PepsiCo and Airbnb, as well as a number of other Fortune 500 firms.

Gregory Blondeau, founder and CEO of Proxyclick, stresses that the company believes that paper logbooks, which are still in use in many companies, are simply not an acceptable solution anymore, not in the least because that record is often permanent and visible to other visitors.

Proxyclick’s founding team.

“We all agree it is not acceptable to have those paper logbooks at the entrance where everyone can see previous visitors,” he said. “It is also not normal for companies to store visitors’ digital data indefinitely. We already propose automatic data deletion in order to respect visitor privacy. In a few weeks, we’ll enable companies to delete sensitive data such as visitor photos sooner than other data. Security should not be an excuse to exploit or hold visitor data longer than required.”

What also makes Proxyclick stand out from similar solutions is that it integrates with a lot of existing systems for access control (including C-Cure and Lenel systems). With that, users can ensure that a visitor only has access to specific parts of a building, too.

In addition, though, it also supports existing meeting rooms, calendaring and parking systems, and integrates with Wi-Fi credentialing tools so your visitors don’t have to keep asking for the password to get online.

Like similar systems, Proxyclick provides businesses with a tablet-based sign-in service that also allows them to get consent and NDA signatures right during the sign-in process. If necessary, the system also can compare the photos it takes to print out badges with those on a government-issued ID to ensure your visitors are who they say they are.

Blondeau noted that the whole industry is changing, too. “Visitor management is becoming mainstream, it is transitioning from a local, office-related subject handled by facility managers to a global, security and privacy-driven priority handled by chief information security officers. Scope, decision drivers and key people involved are not the same as in the early days,” he said.

It’s no surprise then that the company plans to use the new funding to accelerate its roadmap. Specifically, it’s looking to integrate its solution with more third-party systems with a focus on physical security features and facial recognition, as well as additional new enterprise features.

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