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Yesterday, we learned that 18-month-old, Bay Area-based electric scooter rental company Lime is joining forces with the ride-hailing giant Uber, which is both investing in the company as part of a $335 million round and planning to promote Lime in its mobile app. According to Bloomberg, Uber also plans to plaster its logo on Lime’s scooters.
Lime isn’t being acquired outright, in short, but it looks like it will be. At least, Uber struck a similar arrangement with the electric bike company JUMP bikes before spending $200 million to acquire the company in spring.
There are as many questions raised by this kind of tie-up as answered, but the biggest may be what the impact means for Lime’s fiercest rival in the e-scooter wars, 15-month-old L.A.-based Bird, which several sources tell us also discussed a potential partnership with Uber.
Despite recently raising $300 million in fresh capital at a somewhat stunning $2 billion valuation, could its goose be, ahem, cooked?
At first glance, it would appear so. Uber’s travel app is the most downloaded in the U.S. by a wide margin, despite gains made last year by its closest U.S. competitor, Lyft, as Uber battled one scandal after another. It’s easy to imagine that Lime’s integration with Uber will give it the kind of immediate brand reach that most founders can only dream about.
A related issue for Bird is its relationship with Lyft, which . . . isn’t great. Bird’s founder and CEO, Travis VanderZanden, burned that bridge when, not so long after Lyft acqui-hired VanderZanden from a small startup he’d launched and made him its COO, he left to join rival Uber.
Lyft, which sued VanderZanden for allegedly breaking a confidentiality agreement when he joined Uber, later settled with him for undisclosed terms. But given their history, it’s hard to imagine Lyft — which also has a much smaller checkbook than Uber — paying top dollar to acquire his company.
Where that leaves Bird is an open question, but people familiar with both Bird and Lime suggest the e-scooter war is far from over.
For example, though Uber sees its partnership with Lime as “another step towards our vision of becoming a one-stop shop for all your transportation needs,” two sources familiar with Bird’s thinking are quick to underscore its plans to expand internationally quickly and not merely fight a turf war in the U.S. (It already has one office in China.)
That Sequoia Capital led Bird’s most recent round of funding helps on this front, given Sequoia Capital China’s growing dominancein the country and the relationships that go with it. Then again, Sequoia is also an investor in Uber, having acquired a stake in the company earlier this year. And alliances are generally temperamental in this brave new world of transportation. In just the latest unexpected twist, Lime’s newest round included not only Uber but also GV, the venture arm of Alphabet, which only recently resolved a lawsuit with Uber.
Another wrinkle to consider is the exposure that Lime receives from Uber, which could prove double-edged, given the company’s ups and downs. Uber’s new CEO, Dara Khosrowshahi, appears determined to steer the company to a smooth and decidedly undramatic public offering in another year or so. But for a company of Uber’s scale and scope, that’s a challenge, to say the least. (Its newest hire, Scott Schools — a former top attorney at the U.S. Justice Department and now Uber’s chief compliance officer — will undoubtedly be tasked with minimizing the odds of things going astray.)
Lime’s arrangement with Uber could potentially create other opportunities for Bird. First, by agreeing to allow Uber to apply its branding to its scooters, Lime will be diluting its own brand. Even if Uber never acquires the company, riders may well associate Lime with Uber and think, for better or worse, that it’s a subsidiary.
Further, Uber does not appear to have made any promises to Lime in terms of how prominently its app is featured within its own mobile app, which already crams in quite a lot, from offering free ride coupons to featuring local offers to promoting its Uber Eats business.
Consider that in January 2017, Google added to both the Android and iOS versions of its Google Maps service the ability to book an Uber ride. Uber might have thought that a coup, too, at the time. But last summer, Google quietly removed the feature from its iOS app, and it removed the service from Android just last month. If there wasn’t much outrage over the decision, likely it’s because so few users of Google Maps noticed the feature in the first place.
Lime’s arrangement could prove more advantageous than that. Only time will tell. But everything considered, whether or not Bird flies away with this competition will likely owe less to Lime’s new arrangement with Uber than with its own ability to execute. That includes making its own mobile app the kind of go-to destination that Uber’s has become.
Certainly, that’s what Bird’s flock would argue will happen. Yesterday afternoon, Roelof Botha, a partner at Sequoia and a Bird board member, declined to discuss the Lime deal, instead emailing one short observation seemingly designed to say it all: “Travis [VanderZanden] is far more customer obsessed than competitor obsessed. That is a quality we look for in great founders.”
A Bird spokesperson offered an equally sanguine quote, saying that Bird is “happy to see our friends in the ride-sharing industry coalesce on the pressing need to offer a sustainable and affordable alternative to car trips.”
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If you visited a Bulletin store, or bought products off its website, COO Ali Kriegsman said you might “pigeonhole” the company as a “feminist apparel brand” — a place to buy T-shirts and accessories with fun, provocative political slogans.
And yes, that is part of what draws consumers. But Kriegsman and her co-founder Alana Branston have also laid out their broader vision for a more flexible, WeWork-style approach to brick-and-mortar retail, one where brands essentially rent out shelf space in Bulletin stores.
So brands that may have only sold online can experiment with physical sales, while shoppers can purchase from a curated, constantly refreshed selection of brands and products.
“We’re building this more feminine retail company, but we are also part real estate company, and now, we are also part technology company,” Kriegsman said.

The “now” that she’s referring to is the launch of Bulletin Omni, a software platform that allows brands to apply to sell with Bulletin, manage their inventory and track their sales.
Bulletin has actually been working on something like this since I first talked to the team last year, but according to Maggie Braine, the company’s director of product and brand experience, Omni only just reached the point where the company is ready to roll it out to all of the 150 brands it works with. She said that without it, the company has mostly relied on “emails, phone calls, and a very, very large Google Doc” to manage the process.
Braine gave me a quick walk-through of Omni, showing me how a brand could, with just a few clicks, add a new product to its offerings in a given store, confirm once that product has actually arrived and then see how each product is selling in each store.
That’s “unheard of” in traditional retail, she said, where “there’s very little transparency” once goods are purchased by retailers. With Omni, Braine said the goal is to give brands the same kinds of data around physical purchases that they have access to when they promote and sell their products through online channels.
She also said the team plans to introduce ways for in-store staff to offer feedback to the brands — like whether a product isn’t selling because it’s too expensive.

Kriegsman said that if the software does well enough, she could imagine Bulletin becoming “a retail software destination,” where other companies buy the software to manage non-Bulletin stores.
Either way, she predicted that Omni will allow Bulletin itself to expand more quickly. The company currently has three New York City stores — one in SoHo, one in Williamsburg and a recently opened location near Union Square — with plans to open in additional cities later this year.
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Instacart, the grocery delivery platform valued at $4.2 billion, has today announced that it has hired its first chief communications officer in Dani Dudeck.
Dudeck has been in the communications world for the past 15 years, serving as VP of Global Communications at MySpace for four years and moving to Zynga as CCO in 2010. At Zynga, Dudeck oversaw corporate and consumer reputation of the brand before and after its IPO, helping the company through both tremendous periods of growth and a rapidly changing mobile gaming landscape.
Dudeck joins Instacart at an equally interesting time for the company. Though Instacart is showing no signs of slowing down — the company recently raised $200 million in funding — the industry as a whole is seeing growing interest from incumbents and behemoth tech companies alike.
Amazon last year acquired Whole Foods for nearly $14 billion, signaling the e-commerce giant’s intention to get into the grocery business. Plus, Target acquired Shipt for $550 million in December. Meanwhile, Walmart has partnered with DoorDash and Postmates for grocery delivery after a short-lived partnership with Uber and Lyft.
In other words, the industry is at a tipping point. Instacart not only needs to out-maneuver the increasingly competitive space, but continue to tell its story to both consumers and potential shoppers/employees alike.
Dudeck plans to hit the ground running after having been an Instacart customer since 2013.
Here’s what Dudeck had to say in a prepared statement:
We’ve been an Instacart family for years and as a mom it’s been a game changer for me. Our home is powered by Instacart because over the years, I saw how the products helped me better manage our household rhythm. Whether I’m doing a fast diaper delivery or fresh groceries for our weekly shopping, I love feeling like I can be in two places at once while getting to spend more time with my family. After getting to know the internal team, I was blown away by the strength of Instacart’s business and the unique culture they’ve created. By building on that success, we have a compelling opportunity to grow Instacart into a beloved, household name and turn Express into a must-have membership for families and busy people everywhere. I’m excited to join the management team and partner with them to accelerate their ambitious plans for future growth.
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The gaming world is evolving at a rapid clip. No longer is the idea of the lonely gamer a reality. Twitch and Discord have brought gamers together and given everyone the opportunity to see just how talented some of these young players are. Meanwhile, publishers and esports organizations have built out an infrastructure.
But there is plenty left to do, and PlayVS founder and CEO Delane Parnell is well aware of this.
We’re amped to announce that Parnell is joining us at TC Disrupt SF in September to talk about how high school esports could pave the way for even more growth in this industry.
PlayVS is a startup that has partnered with the NFHS to bring esports to the high school level, providing infrastructure around scheduling, refs, rules and state tournaments. Not only does this allow high school students to get extracurricular experience doing what they love (playing video games), but it offers a new way for esports orgs and colleges to look at the bright young talent coming up through the ranks.
PlayVS launched in April after securing its partnership with the NFHS. Through this partnership, the company will be able to bring organized esports to more than 18 states and approximately 5 million students across 5,000 high schools.
The company has since raised $15 million in Series A, and the inaugural season begins in October of this year.
We’re absolutely thrilled to get the chance to sit down with Parnell to discuss the launch of the platform and hear about how high school esports could set the tone for the industry as a whole.
Passes to Disrupt SF are available here at the Early Bird rate until July 25.
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Topbox helps businesses understand how their customers experience their products and where they run into issues by analyzing voice and text chats to surveys, social media posts and online reviews. Today, the company announced it has raised a $5 million funding round led by Telescope Partners, with participation from Cascade Angels, Flyover Capital and the Maryland Venture Fund.
Topbox CEO Chris Tranquill told me he first experienced the problem he’s trying to solve when he was running call centers with thousands of agents. All of the companies that contracted his services faced the same problem: understanding the friction points their customers were experiencing.

“We always had this vision that being able to really understand those friction points with deep context — that’s what the key is — but really getting to that granular level of detail so that you can have that context to support a decision,” Tranquill said. Say you want to understand what issues customers are having with a new shoe. Ideally, Topbox will aggregate all of the data across all channels about that shoe and help the company understand who the wearers are and what issues they are experiencing.
Theoretically, companies could do this on their own, but all of this data exists in various silos and combining those disparate data sets is a major challenge. Topbox uses its technology to ingest this data (and it’s pretty agnostic about where it comes from) and then runs it through its classification models. Indeed, as Tranquill told me, it’s this model that’s the secret sauce behind the company’s ability to classify data.

It’s not just about getting a high-level overview of your customer’s reactions, though. Tranquill stressed that users can go deeper. “The big thing for us is granularity,” he told me. “I can find high-level data all day long, but can I find the root cause?” With a few clicks, any Topbox user should be able to understand what issues their customers are facing, no matter whether that’s a product issue, a shipping problem or something else.
Current Topbox customers include the likes of Orvis, Bed Bath & Beyond and Western Union. With this new round, Topbox expects to build out its go-to-market strategy and continue to develop its product. Currently, the company focuses on a number of verticals where its model works best (retailers, mobile telcos, cable and broadband providers and healthcare companies), and Tranquill tells me this is where it will focus its energy for now. The company will also soon launch a new user interface and bring on more machine learning experts as it looks to provide its users deeper insights into their data.

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TaxScouts, a U.K. startup founded by TransferWise and Marketinvoice alumni, is the latest online service designed to make filing your tax return a lot less tedious. However, rather than focusing on the bookkeeping part of the problem primarily tackled by cloud accounting software — which is often overkill if you are self-employed or simply earn a little additional income outside of your day job — the company combines “automation” with human accountants to help you prepare your tax submission.
“Doing taxes is either tedious when you have to do them yourself, or expensive when you hire an accountant,” says TaxScouts co-founder and CEO Mart Abramov, who was employee number 8 at TransferWise and also previously worked at Intuit, MarketInvoice and Skype. “We’re automating as much of the admin part of tax preparation as possible in our online app. We then connect you with a certified accountant who will take care of the entire tax filing process for you”.
The headline draw is that TaxScouts charges a flat fee of £99 if you pay in advance, and promises a turn-around of just 24 hours. To help with this, the web app walks you through your tax status, income and expenses without assuming too much prior knowledge. This includes asking you to upload or take a photo of any required documents, such as invoices or dividend certificates. The idea is that all of the admin is captured digitally and packaged up ready for your assigned accountant to take a look.
“As more of the menial tasks are handled by our app this allows accountants to focus on what they do best and not get stuck in admin,” explains Abramov. “They can focus on providing advice and expertise to make sure everything is done right. Our customers get both the benefits of getting a personal accountant and having a simple tool to manage it all, without the huge costs”.
Abramov tells me that TaxScouts’ typical customers are anyone who wants to have their self assessment done for them or who just wants help with tax preparation. This spans self-employed people — from construction workers to professional freelancers — entrepreneurs and company directors, and people who are entitled to some kind of tax relief or refund, such as investors on crowdfunding platforms. He also said that gig economy workers are a good fit.

Moving forward, TaxScouts plans to further develop the automation functionality, including plugging into more data sources beyond its existing integration with HMRC. Abramov says this could include a driver’s Uber data for tracking mileage claims, for example, while I can immediately see how the app could integrate with various fintech offerings that capture transactions and receipts.
To that end, the startup has raised £300,000 in “pre-seed” funding to continue building out the product. Backers include Picus Capital, Charlie Delingpole (co-founder of ComplyAdvantage and MarketInvoice), and Charlie Songhurst (former GM corporate strategy at Microsoft).
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Good thing Carrie Bradshaw, the shoe-loving heroine of Sex and the City, wasn’t a footwear venture capitalist. The high-heeled, high-priced and hard-to-walk-in pairs beloved by the TV icon are pretty much the least fundable concept in the shoe startup space lately.
Instead, when they do dip their toe in the footwear space, venture investors have been putting a premium on comfort.
At least that’s what recent funding records indicate. Over the past year-and-a-half, investors have tied up roughly $170 million in an assortment of shoe-related startups, according to an analysis of Crunchbase data. The vast majority is going to sellers and designers of footwear that people might actually want to walk in.
Top funding recipients are a varied bunch, including everything from used sneaker marketplaces to high-end designers to toddler play shoes. Startups are also experimenting with little-used materials, turning used plastic bottles, merino wool and other substances into chic wearables.
Below, we look at how startups are leveraging market trends to get a foot in the door.
It should be noted that recent footwear funding activity comes on the heels of some positive developments for the shoe industry.
First, this is a huge and growing industry. One recent report pegged the global footwear market at $246 billion in 2017, with annual growth rates of around 4.5 percent.
Second, public markets are strong. Shares of the world’s most valuable footwear company — Nike — have climbed more than 50 percent over the past nine months to reach a market cap of nearly $130 billion. Stocks of several smaller rivals, including Adidas, have also performed well.
Third, men are spending more on footwear. Though they’ve long been stereotyped as the gender with more restrained shoe-buying habits, men are putting more money into footwear and could be on track to close the spending gap.
Both men and women are spending more on sneakers, and venture capitalists have taken notice. Sneakers and sneaker-related businesses account for the majority of footwear startup funding, as consumers increasingly opt for more casual, sportier styles.
Much of the innovation is in the sale and design of pricey, high-performance shoes. The largest footwear-focused round in recent months, for instance, went to GOAT, operator of an online sneaker marketplace that specializes in rare and high-end shoes. The three-year-old, Los Angeles-based company secured a $60 million Series C in February.
Other sneaker companies to raise funding recently include StockX, an auction-style GOAT competitor; Stadium Goods, a streetwear retailer; and Super Heroic, which makes high-performance athletic shoes for children.
The spike in sneaker funding comes amid a growth streak for the sector. As mentioned previously, much of that is driven by men. However, one other bullish sneaker trend footwear analysts point to is the changing buying habits of women. Driven perhaps by a desire to walk more than a few blocks without being in pain, we’re buying fewer high heels and more sneakers.
Demand for more comfortable footwear doesn’t only translate into more sneaker sales. Venture investors also see potential in other comfy shoe startups, particularly those with eco-friendly options.
In this camp is Allbirds, a maker of merino wool shoes in casual styles that has raised more than $27 million to date. Meanwhile, Rothy’s, which makes shoes out of recycled plastic bottles and sells them for around $125 a pair, has brought in $7 million.
Slippers are also a fundable space, as evidenced by the $2 million seed round last fall for Birdies, a maker of footwear for people who want to pad around the house in slippers while also looking stylish.
And as previously noted, it doesn’t look like high heel-focused startups have been kicking up a lot of capital lately. However, designers that offer varied heel heights are still scoring some big rounds. This category includes Tamara Mellon, a two-year-old brand that has raised more than $40 million to scale up a shoe design portfolio that runs the gamut from flats to spike heels.
Recent history shows you can make a good exit with a shoe startup. And you can also flop or stagnate.
One of the more noticeable recent flops was Vancouver-based Shoes.com, an online shoe retailer that shuttered last year and filed for bankruptcy following disappointing sales.
Others found they weren’t as good a fit for today’s consumers as hoped. Most recently, Shoes of Prey, a made-to-order women’s shoe startup that raised more than $25 million, secured a small bridge round to keep operations afloat. A few years earlier, ShoeDazzle, a celebrity-backed shoe subscription service with more than $60 million in funding, sold at a steep markdown.
Meanwhile, developers of 3D printing and scanning technology are stepping up the pace of M&A. In April, Nike snapped up Invertex, a seed-funded startup that specialized in 3D foot-scanning. Last year, Aetrex Worldwide, a leading maker of therapeutic footwear, bought Sols, a venture-backed maker of 3D-printed custom orthotics and insoles.
Granted, it’s hard to imagine an episode about Carrie Bradshaw shelling out for custom orthotics. But in the exit-driven world of startup financing, it seems clear that Manolo Blahniks are out, while sneakers and insoles are in.
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What a day. Yesterday, hundreds of people gathered in Zug, Switzerland for TechCrunch Sessions: Blockchain. In addition to some of the key people of the Ethereum Foundation, the team interviewed the entrepreneurs behind Binance, Coinbase, ConsenSys, CryptoKitties and many other organizations.
The event was packed with interesting content. But if you couldn’t be there in person, don’t worry as you can watch everything that happened in Zug:
Disclosure: I own small amounts of various cryptocurrencies.
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In what amounted to one of the most far-reaching and interesting conversations at TC Sessions in Zug, Ethereum masterminds Vitalik Buterin, Justin Drake, and Karl Floersch spoke openly – and often candidly – about a bright future for Ethereum scaling and, more interestingly, their way to build teams that work.
“There’s definitely changes that we could have made into the protocol,” said Buterin when asked whether or not he would have changed anything if he could start Ethereum again. But, he said, “there are ways in which that the problem is fundamentally hard.” In other words, growth was the only option.
“The demand for using public blockchains is high and we need to up the stability in order the meet that demand,” he said.
Floersch discussed the problems associated with Ethereum in the context of “adversarial networks.”
The network, he said, should “penalize people who don’t provide guarantees” and he felt that the tools available to simulate economic actors – including bad actors – are still weak.
“We come up with ideas, try to formalize them, and implement them,” he said. But, he said, the simulations still aren’t available.
The team expects aspects of Ethereum 2.0 – namely the Casper upgrade and the addition of sharding – to begin rolling out in 2019. After that, said Floersch, Ethereum 3.0 would enable quantum secure systems i.e. systems that can withstand the power of quantum computers.
“We’ll push quantum secure updates before there are commercial quantum computers,” he said.
Ultimately, said Buterin, Ethereum runs because the team is so tightly knit thanks to a clear roadmap. He said Bitcoin has many heads and the gridlock created was dangerous.
“Can they agree? No. You have gridlock,” he said.
“Part of the reason is that the Ethereum community early on [continued] to promote the idea of the Ethereum roadmap,” he said. “I feel that the roadmap is part of the social contract.”
“People who buy into ethereum buy in knowing that these are the things that people are going to want to push it forward. There may be deadlock on what specific path the community should take,” he said. But, he noted the roadmap keeps everyone on the same path. Given the expansive popularity and reach of the technology, it’s a fascinating bit of team-building that should inform other open source and blockchain projects over time.
You can watch the entire panel below:
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Have you felt a disconnect with your Alexa and wished she could share more of your sense of humor or tell you an actually scary ghost story? Startup Storyline makes designing your own Alexa skills as easy and dragging and dropping speech blocks, and has just raised $770,000 in a funding round led by Boost VC to help grow its skill builder API.
The company launched in 2017 to help bridge the gap between creators and the tricky voice recognition software powering smart speakers like Alexa. With its new funding, CEO and co-founder Vasili Shynkarenka says that Storyline is hoping to expand its team and its interface to other smart speakers, like Google Home, as well work on integrating monetization and third-party services into the interface.
Storyline’s user friendly interface lets users drag-and-drop speech commands and responses to customize user’s interactions with their smart speaker devices. Users can choose between templates for a skill or a flash briefing, and test the voice recognition and logic of the design live in their browser window.
Since its launch, over 12,000 Storyline users have published 2,500 skills in the Alexa Skills Store — more than 6% of all skills in the store. The interface has also been used by the grand-prize winners of Amazon’s developer Alexa Skills Challenge: Kids and the publication Slate.
For Shynkarenka, the creation of these skills is vastly different from the creation of a typical smartphone app.
“Most people think of Alexa as another software platform, like a smartphone or the web, and that’s not [actually] true,” he said. “The most popular apps on Alexa are not the apps that let you chat with friends or browse your social networks. The most popular apps are content apps — the apps that you can use to play trivia games with your family over dinner.”
Just as YouTube has video creators, Shynkarenka says he wants Storyline to become the home for smart speaker content across devices. The startup has already cultivated an active online community of 2,500 creators excited about creating and sharing this content.
Storyline is not alone in this space however, Amazon itself released Amazon Blueprints in April that allows users to create customized Amazon skills using several different available templates.
As the smart speaker space, and subsequent skill creation one, continue to heat up, the creation of your perfectly customized new smart speaker family member may be closer than you think.
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