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Voting is a social experience
If your Instagram followers aren’t aware that you’ve voted, did you really even vote?
In 2018, the act of voting is great social media fodder. People want their friends to know they’ve registered to vote, or that they’ve just mailed in their absentee ballot or even that they’ve bought some sort of “look, I voted” t-shirt. These announcements are being shared across social platforms like it’s a required part of the voting process.
Whether or not those people only voted for the likes doesn’t really matter, the important thing is that they voted. Social media, because of the unprecedented access it grants people to the lives of their peers and influencers, is an effective strategy of pushing eligible voters to the polls. Why? Because people care about their friends and often even more about what their friends think of them. No one wants to be that friend that didn’t vote.
Vote.org and Outvote, a texting app for political campaigns, have taken note. The nonprofit platform for voter registration, information and advocacy has teamed up with the Y Combinator graduate to launch a new nonpartisan social media app that syncs with a user’s address book to help them quickly and efficiently remind their friends to check their registration status, find their polling place location and vote.
According to Outvote’s research, one text message from a known contact made people 10 percent more likely to vote versus 8 percent from a typical conversation with a political canvasser. Using the app, you can essentially perform 2 hours of canvassing in 5 minutes, from the comfort of your own bed.
“This November, reminding your friends is your new civic duty,” Outvote co-founder Naseem Makiya said in a statement.
Outvote’s flagship app is tailored for Democrats and is meant to inspire and personalize grassroots-style campaigning. Using that app, you can send messages to your friends using Facebook Messenger, too, though the app doesn’t sync with any contacts outside of your phone’s address book.
In addition to YC backing, Outvote has raised $300,000 in seed funding. The startup was founded by Makiya, formerly of startups Moovweb and DataCamp, as well as Nadeem Mazen, the former chief executive officer of a creative agency called Nimblebot.
EARLY VOTING
You can check out your state’s early voting dates at the link in my bioAxios reported earlier today that while TV and email campaigns are still used by political campaigns, text messaging has proven to be a whole lot more successful. Per Opn Sesame, 90 percent of text messages are read within 5 minutes: “That intimate delivery, and the ability to target and personalize messages, is what makes them so effective for campaigns — but also annoying for many voters who didn’t sign up for them,” Axios’ Kim Hart wrote.
Social media companies, other avenues for targeted and personalized messaging, have stepped up their voter education efforts ahead of the midterm elections.
Snap announced yesterday that after adding a vote button to its app, more than 400,000 of its users registered to vote via TurboVote. Meanwhile, Facebook and Twitter have added small reminders to their feeds, as have Reddit, Tinder, Bumble, Lyft and several other big tech companies.
Instagram, for its part, has Taylor Swift. Her recent social media campaign, beginning with a post earlier this month prodding her fans to vote, caused a big spike in voter registrations. According to Vote.org, 65,000 people registered to vote in the 24-hour period that followed her first-ever politically fueled gram.
Since then, Swift has been sharing on her Instagram story images of her fans who voted. It’s her reward to those who followed her advice to express their political opinions.
So vote, and you may be featured on a pop star’s Instagram. That’s 2018 for you.
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Hear how Threads makes fashion social at Disrupt Berlin
TechCrunch Disrupt Berlin is right around the corner, and I’m excited to announce that we invited Threads founder Sophie Hill to talk about her innovative vision of luxury shopping.
Threads is like nothing out there. It isn’t an e-commerce website with warehouses and suppliers. It isn’t a marketplace website for second-hand luxury goods. It isn’t a marketplace website for other brands. In fact, it’s not a website at all.
The startup combines a strong editorial strategy with a distribution method that is quite novel. You get recommendations through your favorite chat app on your phone. It works on services like WeChat, WhatsApp, Snapchat, Instagram and iMessage.
On the other end of the conversation, you interact with human shopping assistants. This is what makes the experience so great. You don’t receive a newsletter, you don’t have to download an app. It integrates directly with apps that you were already using.
This way, if you feel overwhelmed and think you’re falling behind on the fashion front, Threads is much more efficient. Chances are you often browse your conversation list anyway. Accessing Threads is just a tap away.
And it’s working. The company recently raised a $20 million round and people spend $3,000 on average per shopping session. Big fashion houses, such as Dior, Fendi and Chopard started working with the startup.
By adopting a WeChat-first approach, the company managed to attract quite a few Chinese customers in particular. But Threads currently has customers in over 100 countries.
If you think you knew everything about e-commerce, come to Disrupt Berlin to listen to Hill’s novel strategy.
The conference will take place on November 29-30 and you can buy your ticket right now.
In addition to fireside chats and panels, like this one, new startups will participate in the Startup Battlefield Europe to win the highly coveted Battlefield cup.
Sophie Hill
Founder, Threads
Sophie is founder and CEO of Threads, with a mission to pioneer the best luxury shopping experience in the world. By leveraging social media and messaging platforms, Sophie has built a £multimillion global fashion tech business, and is setting the rules for a new form of consumer buying, called chat commerce. Threads joined Future Fifty in 2017 and is now in Tech Track 100 as owner of one of the UK’s fastest growing tech growth companies. In between doubling the size of the company in 2018, Sophie is also figuring out how to sell the first $1m diamond through whatsapp.
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A closer look at Mirror
At Disrupt SF, CEO Brynn Putnam demoed and launched Mirror, a smart gadget that sits on your wall and offers virtual fitness classes.
The $1500 device can be paired with a monthly subscription to let the user browse fitness classes, mark their progress, and follow along with other Mirror users. The idea here is that people spend thousands of dollars on gym memberships and/or huge fitness machines like the Peloton, but that Mirror offers a way to get a similar experience at home without taking up all that space.
We caught up with Putnam at the Mirror offices in NYC to check out the product and get more info.
Enjoy the video!
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Subscription management startup RevenueCat raises $1.5M
RevenueCat, a startup that helps developers manage their in-app subscriptions, has raised $1.5 million in new funding.
The company was part of the most recent batch at Y Combinator, and CEO Jacob Eiting said growth has been “a rocket ship” for the past few months. As of this week, RevenueCat is working with 100 live apps, and it’s crossing $1 million in tracked revenue.
The startup offers an API to address what sounds like a straightforward task, supporting in-app subscriptions in iOS and Android. As Eiting put it when I first interviewed him a few months ago, it’s “boring work” solving a “boring problem” — but that’s one of the reasons why developers don’t want to deal with it. It also means they don’t have to spend time dealing with bugs and updates on the subscription side of either platform.
And RevenueCat continues to add new features, like allowing developers to bring their revenue data into analytics and attribution services. That, in turn, makes it easier for them to see which ads are driving real revenue.
The long-term goal is to build what Eiting (who’s pictured above with his co-founder Miguel Carranza) calls a “revenue management platform.”
“Our mission as a company is to help developers make more money,” he said. “I think we do become this one-stop shop, a service that you integrate with all the payment touch points in your app to help you track your revenue and help you understand how customers are spending.”
The new funding (which is on top of the $120,000 RevenueCat received from YC) was led by Jason Lemkin of SaaStr. Eiting said it’s “an obvious fit,” since the software-as-a-service entrepreneurs who read SaaStr articles, listen to its podcasts and attend its events form “this huge community of companies that are potential customers for us.”
FundersClub, Oakhouse Partners, Buckley Endeavours, Josh Buckley and OneSignal CEO George Deglin also invested.
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Teamable, the Tinder for hiring, raises $5M and acquires Simppler
Teamable, a provider of hiring software that leverages employees’ social networks, has brought in $5 million from new investor Foundation Capital and existing backers True Ventures and SaaStr Fund.
The startup also announced its acquisition of Simppler‘s referral recommendation engine and matchmaking recruiting software. Teamable’s co-founder and chief executive officer Laura Bilazarian declined to disclose the terms of the deal but said none of the $5 million investment was used to finance the transaction.
According to Crunchbase, Simppler had raised $3.2 million in equity funding from Foundation Capital, Greylock, Vertex Ventures and others. The company, which is akin to Teamable, creates a referral platform using existing employee networks; it was founded by Vipul Sharma in 2013. Sharma previously ran machine learning at Eventbrite and, according to his LinkedIn profile, he’s been an engineering director at Indeed for the past year.
Sharma and the Simppler team will not be joining Teamable .
Using Gmail, Facebook, GitHub and other social media platforms, Teamable aggregates its employees’ contacts to connect recruiters with a more focused set of potential candidates. Companies using Teamable, including Spotify and Lyft, then facilitate a warm introduction between a candidate and the employee in their network. The startup says its social recruiting algorithms lead to more efficient and diverse hiring practices.
“I don’t think candidates love the way recruiting is done,” Bilazarian told TechCrunch. “They are throwing applications over a wall and not hearing back. And I don’t think companies love the way recruiting is done because people are just making guesses based off a job description and they aren’t getting the right applicants.”
“Instead of few people at a company spamming the entire world, you have people who really understand the company reaching out to you,” she added. “Teamable is very precise. It’s reach out to five people to get a hire versus reach out to 200 just to get one response.”
The Foundation-led investment brings Teamable’s total equity funding to date to $10 million, including last year’s $5 million Series A. Bilazarian says the 50-person company is cash flow positive with 200 customers. With offices in San Francisco and Yerevan, Armenia, Teamable will use the capital to expand its team and recruiting platform.
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DLab is a new East Coast accelerator for crypto
SOSV, a 20-year-old fund with $500 million in assets under management, has been running accelerators for years. Their oldest one, HAX, is the premier hardware accelerator in San Francisco and Shenzhen, and they’ve recently launched a food accelerator in New York and a pair of biology accelerators. Now, however, they’ve just announced DLab, a crypto accelerator that is paired with Cardano to build out distributed apps and solutions.
It is led by Nick Plante, a programmer integral in drafting the JOBS Act and who co-founded Wefunder, a successful crowdfunding platform.
“We can only make this sort of commitment to ecosystems we feel are incredibly compelling; it takes a substantial amount of dedication, education, staffing, and of course the long-term financial commitment to support the space and the companies,” said Plante. “We invest in ecosystems that we identify as ‘macro trends’ like disruptive food, life sciences and synthetic biology, Chinese market entry, IoT and robotics… things that will fundamentally alter the way that we live in the next 100 years.”
“Decentralization is clearly a macro trend, in the macro sense. What’s happening with blockchain and digital ledger technologies has the potential to upend some of the most basic economic incentives that lie beneath the things we do every day; to affect the ways that humans collaborate, identify, trust, govern, and bring new ideas to life… it underlies all of it,” he said.
DLab supplies up to $200,000 in pre-seed funding as well as perks from the SOSV global network of accelerators. They are also offering fellowships in partnership with Cardano to work with projects that would further blockchain research.
“Through last year and the start of this year we kept watching the blockchain ecosystem do some amazing things — along with some criminal things. The surveys and reports about the fraud rates of ICOs and other unpleasantness kept underlining our concerns report after report. The potential for the big economic shifts I mentioned earlier were clearly here but there were so, so many problems; there was a real need for education, for curation, and for proper governance and incentive structures to be put in place,” said Plante.
The group is accepting applications now for a January cohort. The group invests in 150 startups per year, a heady number in these cash-poor times.
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Coinbase lets you buy and sell USDC stablecoin
A few weeks after Circle announced the launch of USD Coin (or USDC for short), Coinbase also announced that customers can now buy, sell, send and receive USDC on Coinbase. A USDC is a token that is worth exactly 1 USD. Its value is going to stay stable against USD — hence the name stablecoin for this type of coins.
Unlike traditional cryptocurrencies, you can be sure that the value of your USDC wallet isn’t going to fluctuate like crazy. It opens up new possibilities and use cases.
While Coinbase lets you hold USD in your Coinbase account, this isn’t safe. If somebody hacks into your account, you could end up with an empty wallet. That’s why you should always try to control the keys of your wallet and transfer your coins to a safer wallet, such as a Ledger wallet or at least a software solution like MyEtherWallet.
But if you want to short cryptocurrencies without sending your USD back to your bank account, you can now convert your tokens to USDC. This way, it’ll be easier to buy cryptocurrencies again in the future. And maybe you can avoid paying taxes by hiding your tokens from taxation authorities…
USDC also works just like a regular token. You just need a wallet address to send some USDC. USDC is an ERC-20 token, which means that it leverages the Ethereum blockchain and ecosystem.
But stablecoins need to be regulated more tightly. Circle, Coinbase and a bunch of other companies have created the CENTRE consortium to define the policies around stablecoins. For instance, if you want to handle stablecoins on your exchange, you need to send regular audited reports that prove that you have as many USD sitting on a bank account as issued tokens.
With both Coinbase and Circle on board, it’s clear that USDC is off to a good start. Now let’s see if there’s enough interest to create other stablecoins based on EUR, CNY and other fiat currencies.
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Sources: Balderton Capital gearing up to invest in Swedish e-scooter startup VOI
We already knew that the electronic scooter space in Europe was heating up, with Berlin’s Tier announcing today it has raised €25 million in a round led by Northzone, and rumours circulating that Delivery Hero founder Lukasz Gadowski has ventured into the space — all within the context of U.S. companies Bird and Lime recently expanding to Europe. However, now it seems that Balderton Capital could be about to make its move by investing in Sweden’s VOI Technology, another e-scooter rental play with pan-European ambitions.
According to multiple sources, the London-based venture capital firm is gearing up to lead a round in Stockholm-based VOI. Two sources say the amount being invested is $15 million at a pre-money valuation of between $35-40 million, while another source said it could be as much as $25 million. Separately, I’m hearing that with multiple term sheets on the table and the pace at which the company is growing, VOI is actually considering increasing the round to $50 million.
Other VC firms thought to be participating are Berlin’s Project A, and Netherlands-based Prime Ventures.
To date, VOI has raised just shy of $3 million in seed funding from Vostok New Ventures.
I contacted Balderton Capital earlier today, but haven’t heard back. A spokesperson for Project A also declined to comment. Neither Prime Ventures or VOI could be reached at the time of publication.
What is particularly noteworthy about Balderton’s entrance into the e-scooter market is that three of the other “big four” London VC firms have already made U.S. investments in the space. Index and Accel have backed Bird, and Atomico has backed Lime.
As I noted in my earlier Tier funding story — which marked the biggest financial backing for a European company in the space to date — this isn’t stopping a number of European investors getting busy trying to create the “Bird or Lime of Europe,” even if it is far from clear that Bird or Lime won’t take that title for themselves (which is obviously the bet being made by Index, Accel and Atomico). The general sentiment of European VCs steadfastly trying to nurture a European born competitor is that they don’t want to see the e-scooter rental market be rolled over by the U.S. in the same way that Uber rode in and knocked out many local players.
With that said, the worse-case scenario in the eyes of many of those same VCs (and those VCs standing on the sidelines not participating) is that Bird or Lime will eventually acquire the most promising European e-scooter company or companies. In other words, the downside is mitigated somewhat, failing an outright home run.
Meanwhile, Tier, VOI and Gadowski’s Go Flash aren’t the only European born e-scooter startups with pan-European ambitions. There’s also Coup, an e-scooter subsidiary owned by Bosch and backed by BCG Digital Ventures that operates in Berlin, Paris and Madrid. And just two month’s ago Taxify announced its intention to do e-scooter rentals under the brand Bolt, first launched in Paris but also planning to be pan-European, including Germany.
Not that everyone is convinced. Two early-stage European VCs I spoke to today said they hated the space. “I just don’t understand, isn’t it going to be a massive bloodbath?” said one of the VCs, before questioning the total number of rides we could see in Europe annually. “I just don’t see how Europe is going to produce multiple multibillion dollar businesses in this space. I think the market size caps it.”
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TC Sessions: AR/VR surveys an industry in transition
Industry vets and students alike crammed into UCLA’s historic Royce Hall last week for TC Sessions: AR/VR, our one-day event on the fast-moving (and hype-plagued) industry and the people in it. Disney, Snap, Oculus and more stopped by to chat and show off their latest; if you didn’t happen to be in LA that day, read on and find out what we learned — and follow the links to watch the interviews and panels yourself.
To kick off the day we had Jon Snoddy from Walt Disney Imagineering. As you can imagine, this is a company deeply invested in “experiences.” But he warned that VR and AR storytelling isn’t ready for prime time: “I don’t feel like we’re there yet. We know it’s extraordinary, we know it’s really interesting, but it’s not yet speaking to us deeply the way it will.”
Next came Snap’s Eitan Pilipski. Snapchat wants to leave augmented reality creativity up to the creators rather than prescribing what they should build. AR headsets people want to wear in real life might take years to arrive, but nevertheless Snap confirmed that it’s prototyping new AI-powered face filters and VR experiences in the meantime.
I was onstage next with a collection of startups which, while very different from each other, collectively embody a willingness to pursue alternative display methods — holography and projection — as businesses. Ashley Crowder from VNTANA and Shawn Frayne from Looking Glass explained how they essentially built the technology they saw demand for: holographic display tech that makes 3D visualization simple and real. And Lightform’s Brett Jones talked about embracing and extending the real world and creating shared experiences rather than isolated ones.
Frayne’s holographic desktop display was there in the lobby, I should add, and very impressive it was. People were crowding three or four deep to try to understand how the giant block of acrylic could hold 3D characters and landscapes.
Maureen Fan from BaoBab Studios touched on the importance of conserving cash for entertainment-focused virtual reality companies. Previewing her new film, Crow, Fan noted that new modes of storytelling need to be explored for the medium, such as the creative merging of gaming and cinematic experiences.
Up next was a large panel of investors: Niko Bonatsos (General Catalyst), Jacob Mullins (Shasta Ventures), Catherine Ulrich (FirstMark Capital) and Stephanie Zhan (Sequoia). The consensus of this lively discussion was that (as Fan noted earlier) this is a time for startups to go lean. Competition has been thinned out by companies burning VC cash and a bootstrapped, efficient company stands out from the crowd.
Oculus is getting serious about non-gaming experiences in virtual reality. In our chat with Oculus Executive Producer Yelena Rachitsky, we heard more details about how the company is looking to new hardware to deepen the interactions users can have in VR and that new hardware like the Oculus Quest will allow users to go far beyond the capabilities of 360-degree VR video.
Of course if Oculus is around, its parent company can’t be far away. Facebook’s Ficus Kirkpatrick believes it must build exemplary “lighthouse” AR experiences to guide independent developers toward use cases they could enhance. Beyond creative expression, AR is progressing slowly because no one wants to hold a phone in the air for too long. But that’s also why Facebook is already investing in efforts to build its own AR headset.
Matt Miesnieks, from 6d.ai, announced the opening of his company’s augmented reality development platform to the public and made a case of the creation of an open mapping platform and toolkit for opening augmented reality to collaborative experiences and the masses.
Augmented reality headsets like Magic Leap and HoloLens tend to hog the spotlight, but phones are where most people will have their first taste. Parham Aarabi (ModiFace), Kirin Sinha (Illumix) and Allison Wood (Camera IQ) agreed that mainstreaming the tech is about three to five years away, with a successful standalone device like a headset somewhere beyond that. They also agreed that while there are countless tech demos and novelties, there’s still no killer app for AR.
Derek Belch (STRIVR), Clorama Dorvilias (DebiasVR) and Morgan Mercer (Vantage Point) took on the potential of VR in commercial and industrial applications. They concluded that making consumer technology enterprise-grade remains one of the most significant adoptions to virtual reality applications in business. (Companies like StarVR are specifically targeting businesses, but it remains to be seen whether that play will succeed.)
With Facebook running the VR show, how are small VR startups making a dent in social? The CEOs of TheWaveVR, Mindshow and SVRF all say that part of the key is finding the best ways for users to interact and making experiences that bring people together in different ways.
After a break, we were treated to a live demo of the VR versus boxing game Creed: Rise to Glory, by developer Survios co-founders Alex Silkin and James Iliff. They then joined me for a discussion of the difficulties and possibilities of social and multiplayer VR, both in how they can create intimate experiences and how developers can inoculate against isolation or abuse in the player base.
Early-stage investments are key to the success of any emerging industry, and the VR space is seeing a slowdown in that area. Peter Rojas of Betaworks and Greg Castle from Anorak offered more details on their investment strategies and how they see success in the AR space coming along as the tech industry’s biggest companies continue to pump money into the technologies.
UCLA contributed a moderator with Anderson’s Jay Tucker, who talked with Mariana Acuna (Opaque Studios) and Guy Primus (Virtual Reality Company) about how storytelling in VR may be in very early days, but that this period of exploration and experimentation is something to be encouraged and experienced. Movies didn’t begin with Netflix and Marvel — they started with picture palaces and one-reel silent shorts. VR is following the same path.
And what would an AR/VR conference be without the creators of the most popular AR game ever created? Niantic already has some big plans as it expands its success beyond Pokémon GO. The company, which is deep in development of Harry Potter: Wizards Unite, is building out a developer platform based on their cutting-edge AR technologies. In our chat, AR research head Ross Finman talks about privacy in the upcoming AR age and just how much of a challenger Apple is to them in the space.
That wrapped the show; you can see more images (perhaps of yourself) at our Flickr page. Thanks to our sponsors, our generous hosts at UCLA, the motivated and interesting speakers and most of all the attendees. See you again soon!
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Dating app Vibes aims to create a safe, authentic space for people to meet
Online dating is trash. Seriously, try to find anyone who disagrees with me.
Vibes, operated by an all-women team, aims to be different. Sure, the swipe mechanics are still there, but that’s about the only similarity you’ll find between Vibes and the likes of Tinder, Hinge, Bumble and others.
“Because of how crowded the space is, when people hear the words ‘dating app’ they’re like ‘ugh, why do I need another one? My dance card’s full,” Vibes CEO Jenais Zarlin told TechCrunch. “But those same people are also the ones to say the ratio of good experiences to negative ones, or ones that feel transactional is way off.”
The basis for Vibes is that meaningful connections are rooted in respect and authenticity, Zarlin told me. That’s why she sees Vibes as an extension of physical safe spaces “we know and admire.”
“Text and semi-anonymity really embolden people to behave in ways they wouldn’t in person,” Zarlin said.
That’s why text-based messaging is not part of the experience at all. When you sign up (via Facebook)*, you first must agree to the app’s code of conduct. Vibes’ code of conduct centers around respecting difference (not being racist, sexist, misogynistic, homophobic, transphobic and body-shaming) and generally respecting others by not being sexually explicit or threatening harm.
Next, you select whether you’re down to vibe with people whose preferred pronouns are him, her or them.
“In other apps, the heteronormative agenda is pretty front and center and gender binaries are pretty core to them,” Zarlin said. “It feels like we’re at a time where we need to move past that.”
Next, you select some photos you want to feature and then choose a conversation starter. If you match with someone, you’ll record a short, pixelated video answering their question.
Vibes pixelates the video for those who may be shy. But even with the video pixelated, people can still hear your voice and pick up on mannerisms, just as they would be able to in person.
“It’s a much heavier lift sending a video message, but we expect that it will result in more quality interactions — but probably fewer overall interactions,” Zarlin said.
Its emphasis on moderation also sets Vibes apart from other dating apps. For every first message you receive, Vibes requires you to actively acknowledge if the message was or was not okay with you.
The present day also feels like the right time for Vibes to launch to the masses, Zarlin told me.
“2018 has been a very interesting year for a lot of reasons and there’s been dialogue around self-care, respect and equality,” Zarlin said. “We’ve never talked so much about those issues and yet I think we’re still not innovating around them, or not innovating enough. So Vibes really does to me feel like it has so much potential to be transformative and it was always designed with all of those ideals and values in mind.”
Vibes soft-launched back in July and currently has a few hundred people using the app. Vibes, which has $1.5 million in funding, is free to use but envisions developing a freemium model down the road.
*Zarlin said the decision to use Facebook was made before all of Facebook’s data scandals. Vibes does eventually plan to remove Facebook from the sign-up process.
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