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UserLeap raises $16 million to bring better qualitative data to PMs
Product managers can only be successful if they can make effective use of both quantitative and qualitative data. But mapping the former to the latter, and collecting high-quality data, is a huge challenge to organizations looking to rapidly productize and innovate.
UserLeap, a company founded by serial product manager Ryan Glasgow, thinks it has found a better way, and so do its investors. The company today announced the close of a $16 million Series A financing led by Accel (Dan Levine led the round), with participation from angels like Elad Gil, Dylan Field, Ben Porterfield, Akshay Kothari, Jack Altman and Bobby Lo.
One of the main challenges of rapid product development is that the ratio of quantitative data to qualitative data isn’t equal. It can take weeks or even months to get results from user surveys, and that’s only if users actually respond. According to UserLeap, the average response rate for email surveys is between 3% and 5%. To add to the headache, PMs and data teams usually have to parse that information and organize it manually.
UserLeap offers product teams the ability to put a short line of code into their product that then delivers contextual micro-surveys to users right within the product. The company says that these micro-surveys usually see a 20% to 30% response rate, and sometimes that even pops all the way to 90%.
Plus, the UserLeap dashboard processes the natural language from respondents and organizes the data. For example, if one user references price and another references cost, those responses are grouped together.
Because the surveys are built right into the product and targeted to a specific action or flow, and because the data is parsed and automatically sorted, product teams usually have access to this data within a few hours.
UserLeap charges based on the number of end users tracked, plus the number of surveys sent out per month, offering tiers for those surveys in groupings of five. Glasgow says this is a bit of a differentiator when compared to other survey products like SurveyMonkey or TypeForm.
“We have a usage-based pricing model, where our competitors often have a seat-based pricing model,” said Glasgow. “We don’t care how many people have access to us. Really, our goal is to get you to use our product.”
In other words, the insights gleaned from UserLeap can be shared and used across the entire organization without affecting the price.
This latest funding brings UserLeap’s total funding to $20 million — First Round Capital previously led a $4 million seed round.
Customers include Square, Opendoor and Codecademy. Thus far, the company has tracked more than 500 million visitors, and gotten 600,000 survey question responses.
The UserLeap team is currently made up of 15 people, with females representing 50% and people of color making up 33% of the leadership team. Across the company, women represent 32% of the team and people of color represent 42%.
“UserLeap cares deeply about diversity and inclusion,” said Glasgow. “Having a diverse team helps to ensure our employees feel comfortable and valued so that they can bring their whole selves to work. For that reason, UserLeap has a part-time recruiting sourcer dedicated to engaging underrepresented candidates and these efforts have contributed towards our diversity goals.”
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With another $2.5 million in funding, Julia Collins’ Planet FWD launches climate-friendly snack brand
Planet FWD, the climate-friendly food startup founded by Zume co-founder Julia Collins, is today launching its first product, Moonshot Snacks. The climate-friendly snack is carbon neutral, organic, kosher, plant-based, non-GMO and has no sugar added.
The crackers come in three flavors: sourdough sea salt, rosemary garlic and tomato basil. A box of crackers costs $5.99.
Planet FWD is also announcing an additional $2.5 million in funding led by Emerson Collective, Concrete Rose, MCJ Collective and Arlan Hamilton, as well as existing investors, including BBG Ventures, January Ventures and Kapor Capital, among others. This is on top of the $2.7 million the startup announced earlier this year.
What’s unique about Planet FWD’s Moonshot Snacks is that it uses ingredients from farmers that use regenerative agriculture practices. Regenerative agriculture is a farming technique that aims to reverse the effects of climate change by capturing carbon in soil and aboveground biomass, which ultimately increases biodiversity, enriches soils and improves watersheds.
“We want to engage customers and show them they have the power to address climate change just with the way they eat,” Collins told TechCrunch. “We can use our food choices as a way to promote better farm management practices and company practices that can help decarbonize the environment.”
Ideally, Planet FWD will be able to show there’s consumer demand for climate-friendly products, Collins said. From there, she hopes that would encourage more farmers to implement these regenerative agriculture practices.
Unlike organic foods, where those specific farms are relatively well-known and identified, that can’t be said for regenerative agriculture. This is where the software element of Planet FWD comes in.
Additionally, Planet FWD is alpha testing a carbon impact assessment. So, if a brand wanted to determine what its current greenhouse gas impact is for its products, the tool could break down where it comes from — whether that’s the packaging, the ingredients, the distribution, etc. From there, the tool would recommend how to reduce the product’s greenhouse gas impact.
“Frankly, I think it’s a privilege to be alive and aware during this time where this is this window of opportunity to address climate change,” Collins said. “We can’t stop it. We can’t reverse it. But we can address it so it’s still possible for people to live on this planet. But the window is closing.”
Moonshot Snacks begins shipping today via its website. On December 16, it will be available via plastic-free grocery store Zero and will have a more traditional retail launch next year.
Planet FWD will create other products down the line, like cookies and chips. But first and foremost, the company’s road map is driven by the supply chain and understanding where there are opportunities to convert farms to regenerative practices.
“Through its sustainable and climate-friendly ingredient platform, Planet FWD is building a movement of more climate-conscious farmers and producers who can lead us toward a better, more sustainable future,” Fern Mandelbaum, managing director at Emerson Collective, said in a statement. “Through Julia’s inclusive leadership and passion, Planet FWD is helping create a new standard for the food industry and its role in being part of climate solutions.”
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Boast.ai raises $23M to help businesses get their R&D tax credits
Nobody likes dealing with taxes — until the system works in your favor. In many countries, startups can receive tax credits for their R&D work and related employee cost, but as with all things bureaucracy, that’s often a slow and onerous task. Boast.ai aims to make this process far easier, by using a mix of AI and tax experts. The company, which currently has about 1,000 customers, today announced that it has raised a $23 million Series A round led by Radian Capital.
Launched in 2012 by co-founders Alex Popa (CEO) and Lloyed Lobo (president), Boast focuses on helping companies — and especially startups — in the U.S. and Canada claim their R&D tax credits.
“Globally, over $200 billion has been given in R&D incentives to fund businesses, not only in the U.S. and Canada, but the U.K., Australia, France, New Zealand, Ireland give out these incentives,” Lobo explained. “But there’s huge red tape. It’s a cumbersome process. You got to dive in and figure out work that qualifies and what doesn’t. Then you’ve got to file it with your taxes. Then if the government audits you, it’s like a long, laborious process.”
Image Credits: Boast.ai
After working on a few other startup ideas, the co-founders decided to go all-in on Boast. And in the process of working on other ideas, they also realized that AI wasn’t going to be able to do it all, but that it was getting good enough to augment humans to make a complex process like dealing with R&D tax credits scalable.
“The way I think to bootstrap a company is three things,” Lobo explained. “One, customers are looking for an outcome. Get them that outcome in the fastest, cheapest way possible. Two, when you’re doing that, you may have to do a lot of manual work. Figure out what those manual touch points are and then build the workflow to automate that. And once you have those two things, then you’ll have enough data to start working on artificial intelligence and machine learning. Those are the key learnings that we learned the hard way.”
So after doing some of that manual work, Boast can now automatically pull in data using tech tools like JIRA and GitHub and a company’s financial tools like QuickBooks, Gusto and (soon) ADP. It then uses its algorithms to cluster this data, figure out how much time employees spend on projects that would qualify for a tax credit and automate the tax filing process. Throughout the process — and to interact with the government if necessary — the company keeps humans in the loop.
“So all our [customer success] team is engineers,” Lobo noted. “Because if you don’t have engineers they can’t inform the decision-making process. They help figure out if there are any loose ends and then they deal with the audits, communicating with the government and whatnot. That’s how we’re able to effectively get SaaS-like margins or more.”
Ideally, a tool like Boast pays for itself and the company says it has secured more than $150 million in R&D tax credits since launch. Currently, it’s also doubling growth year over year, and that’s what made the founders decide to raise outside money for the first time. That funding will go toward increasing the sales team (which is currently only four people strong) and improving the platform, but Lobo was clear that he doesn’t want to be too aggressive. The goal, he said, is not to have to raise again until Boast can hit the $30 to $50 million revenue mark.
Once fully implemented, Boast also effectively becomes a system of record for all R&D and engineering data. And indeed, that’s the company’s overall vision, with the tax credits being somewhat of a Trojan horse to get to this point. By the middle of next year, the team plans to offer a new product around R&D-based financing, Lobo tells me.
Over the years, the Boast team also focused on not just growing its customer base but also the overall startup ecosystem in the markets in which it operates, with a special focus on Canada. The Boast team, for example, is also the team behind the popular annual Traction conference in Vancouver, Canada (Disclosure: I’ve moderated sessions at the event since its inception). A thriving startup ecosystem creates a larger client base for Boast, too, after all — and coincidently, the team met its investors at the event, too.
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Hibob raises $70M for its new take on human resources
Productivity software has been getting a major re-examination this year, and human resources platforms — used for hiring, firing, paying and managing employees — have been no exception. Today, one of the startups that’s built what it believes is the next generation of how HR should and will work is announcing a big fundraise, underscoring its own growth and the focus on the category.
Hibob, the startup behind the HR platform that goes by the name of “bob” (the company name is pronounced, “Hi, Bob!”), has picked up $70 million in funding at a valuation that reliable sources close to the company tell us is around $500 million.
“Our mission is to modernize HR technology,” said Ronni Zehavi, Hibob’s CEO, who co-founded the company with Israel David. “We are a people management platform for how people work today. Whether that’s remotely or physically collaborative, our customers face challenges with work. We believe that the HR platforms of the future will not be clunky systems, annoying, giant platforms. We believe it should be different. We are a system of engagement rather than record.”
The Series B is being led by SEEK and Israel Growth Partners, with participation also from Bessemer Venture Partners, Battery Ventures, Eight Roads Ventures, Arbor Ventures, Presidio Ventures, Entree Capital, Cerca Partners and Perpetual Partners, the same group that also backed Hibob in its last round (a Series A extension) in 2019. It has raised $124 million to date.
The company has its roots in Israel but these days describes its headquarters as London and New York, and the funding comes on the back of strong growth in multiple markets. In an interview, Zehavi said that Hibob specialises in the mid-market customers and says that it has more than 1,000 of them currently on its books across the U.S., Europe and Asia, including Monzo, Revolut, Happy Socks, ironSource, Receipt Bank, Fiverr, Gong and VaynerMedia. In the last year Hibob has had “triple-digit” year-on-year growth (it didn’t specify what those digits are).
Human resources has never been at the more glamorous end of how a company works, and it can sometimes even be looked on with some disdain. However, HR has found itself in a new spotlight in 2020, the year when every company — whether one based around people sitting at desks or in more interactive and active environments — had to change how it worked.
That might have involved sending everyone home to sign in from offices possibly made out of corners of bedrooms or kitchens, or that might have involved a vastly different set of practices in terms of when and where workers showed up and how they interacted with people once they did. But regardless of the implementations, they all involved a team of people who needed to be linked together, still feeling connected and managed; and sometimes hired, furloughed, or let go.
That focus has started to reveal the strains of how some legacy systems worked, with older systems built to consider little more than creating an employee identity number that could then be tracked for payroll and other purposes.
Hibob — Zehavi said they chose the name after the person who owned the bob.com domain wanted too much to sell it, but they liked “bob” for the actual product — takes an approach from the ground up that is in line with how many people work today, balancing different software and apps depending on what they are doing, and linking them up by way of integrations: its own includes Slack, Microsoft Teams and Mercer, and other packages that are popular with HR departments.
While it covers all of the necessary HR bases like payroll and further compensation, onboarding, managing time off and benefits, it further brings in a variety of other features that help build out bigger profiles of users, such as performance and culture, with the ability for peers, managers and workers themselves to provide feedback to enhance their own engagement with the company, and for the company to have a better idea of how they are fitting into the organization, and what might need more attention in the future.
That then links into a bigger organizational chart and conceptual charts that highlight strong performers, those who are possible flight risks, those who are leaders and so on. While there have been a number of others in the HR world that have built standalone apps that cover some of these features (for example, 15five was early to spot the value of a platform that made it much easier to set goals and provide feedback), what’s notable here is how they are all folded into one system together.
The end effect, as you can see here, looks less like word salad and more interactive, graphic interfaces that are presumably a lot more enjoyable and at least easier to use for HR people themselves.
The importance for investors has been that the product and the startup has identified the opportunity, but has delivered not just more engagement, but a strong piece of software that still provides the essentials.
“This is certainly not a Workday,” said Adam Fisher, a partner at Bessemer, in an interview. “Our overall thesis has been that HR is only growing in importance. And while engagement is super important, that opportunity is not enough to create the market.”
The end result is a platform that has a significant shot at building in even more over time. For example, another large area that has been seeing traction in the world of enterprise and B2B software is employee training. Specifically, enterprise learning systems are creating another way to help keep people not only up to speed on important aspects of how they work, but also engaged at a time when connections are under strain.
“Training, a SuccessFactors -style offering, is definitely in our road map,” said Zehavi, who noted they are adding new features all the time. The latest has been compensation, sometimes known as merit increase cycles. “That is a very complex issue and requires deeper integrations finance and the CFO’s office. We streamlined it and made it easy to use. We launched two months ago and it’s on fire. After learning and development there are other modules also down the road.”
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New Relic acquires Kubernetes observability platform Pixie Labs
Two months ago, Kubernetes observability platform Pixie Labs launched into general availability and announced a $9.15 million Series A funding round led by Benchmark, with participation from GV. Today, the company is announcing its acquisition by New Relic, the publicly traded monitoring and observability platform.
The Pixie Labs brand and product will remain in place and allow New Relic to extend its platform to the edge. From the outset, the Pixie Labs team designed the service to focus on providing observability for cloud-native workloads running on Kubernetes clusters. And while most similar tools focus on operators and IT teams, Pixie set out to build a tool that developers would want to use. Using eBPF, a relatively new way to extend the Linux kernel, the Pixie platform can collect data right at the source and without the need for an agent.
At the core of the Pixie developer experience are what the company calls “Pixie scripts.” These allow developers to write their debugging workflows, though the company also provides its own set of these and anybody in the community can contribute and share them as well. The idea here is to capture a lot of the informal knowledge around how to best debug a given service.
“We’re super excited to bring these companies together because we share a mission to make observability ubiquitous through simplicity,” Bill Staples, New Relic’s chief product officer, told me. “[…] According to IDC, there are 28 million developers in the world. And yet only a fraction of them really practice observability today. We believe it should be easier for every developer to take a data-driven approach to building software and Kubernetes is really the heart of where developers are going to build software.”
It’s worth noting that New Relic already had a solution for monitoring Kubernetes clusters. Pixie, however, will allow it to go significantly deeper into this space. “Pixie goes much, much further in terms of offering on-the-edge, live debugging use cases, the ability to run those Pixie scripts. So it’s an extension on top of the cloud-based monitoring solution we offer today,” Staples said.
The plan is to build integrations into New Relic into Pixie’s platform and to integrate Pixie use cases with New Relic One as well.
Currently, about 300 teams use the Pixie platform. These range from small startups to large enterprises and, as Staples and Pixie co-founder Zain Asgar noted, there was already a substantial overlap between the two customer bases.
As for why he decided to sell, Asgar — a former Google engineer working on Google AI and adjunct professor at Stanford — told me that it was all about accelerating Pixie’s vision.
“We started Pixie to create this magical developer experience that really allows us to redefine how application developers monitor, secure and manage their applications,” Asgar said. “One of the cool things is when we actually met the team at New Relic and we got together with Bill and [New Relic founder and CEO] Lew [Cirne], we realized that there was almost a complete alignment around this vision […], and by joining forces with New Relic, we can actually accelerate this entire process.”
New Relic has recently done a lot of work on open-sourcing various parts of its platform, including its agents, data exporters and some of its tooling. Pixie, too, will now open-source its core tools. Open-sourcing the service was always on the company’s road map, but the acquisition now allows it to push this timeline forward.
“We’ll be taking Pixie and making it available to the community through open source, as well as continuing to build out the commercial enterprise-grade offering for it that extends the New Relic One platform,” Staples explained. Asgar added that it’ll take the company a little while to release the code, though.
“The same fundamental quality that got us so excited about Lew as an EIR in 2007, got us excited about Zain and Ishan in 2017 — absolutely brilliant engineers, who know how to build products developers love,” Benchmark Ventures General Partner Eric Vishria told me. “New Relic has always captured developer delight. For all its power, Kubernetes completely upends the monitoring paradigm we’ve lived with for decades. Pixie brings the same easy to use, quick time to value, no-nonsense approach to the Kubernetes world as New Relic brought to APM. It is a match made in heaven.”
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Seoul-based payment tech startup CHAI gets $60 million from Hanhwa, SoftBank Ventures Asia
Demand for contactless payments and e-commerce has grown in South Korea during the COVID-19 pandemic. This is good news for payment service operators, but the market is very fragmented, so adding payment options is a time-consuming process for many merchants. CHAI wants to fix this with an API that enables companies to accept over 20 payment systems. The Seoul-based startup announced today it has raised a $60 million Series B.
The round was led by Hanhwa Investment & Securities, with participation from SoftBank Ventures Asia (the early-stage venture capital arm of SoftBank Group), SK Networks, Aarden Partners and other strategic partners. It brings CHAI’s total funding to $75 million, including a $15 million Series A in February.
Last month, the Bank of Korea, South Korea’s central bank, released a report showing that ()contactless payments increased 17% year-over-year since the start of COVID-19.
CHAI serves e-commerce companies with an API called I’mport, that allows them to accept payments from over twenty options, including debit and credit cards through local payment gateways, digital wallets, wire transfers, carrier billings and PayPal. It is now used by 2,200 merchants, including Nike Korea and Philip Morris Korea.
CHAI chief executive officer Daniel Shin told TechCrunch that businesses would usually have to integrate each kind of online payment type separately, so I’mport saves its clients a lot of time.
The company also offers its own digital wallet and debit card called the CHAI Card, which launched in June 2019 and now has 2.5 million users, a small number compared South Korea’s leading digital wallets, which include Samsung Pay, Naver Pay, Kakao Pay and Toss.
“CHAI is a late comer to Korea’s digital payments market, but we saw a unique opportunity to offer value,” said Shin. The CHAI Card offers merchants a lower transaction fee than other cards and users typically check its app about 20 times to see new cashback offers and other rewards based on how often they pay with their cards or digital wallet.
“We’ve digitized the plastic card experience, and this is the first step towards creating a robust online rewards platform,” Shin added.
In press statement, Hanhwa Investment & Securities director SeungYoung Oh director said, “I’mport has reduced what once took e-commerce businesses weeks to complete into a simple copy-and-paste task, radically reducing costs. It is a first-of-its-kind business model in Korea, and I have no doubt that CHAI will continue to grow this service into an essential infrastructure of the global fintech landscape.”
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Airbnb said to price IPO between $67 and $68
The WSJ is reporting that Airbnb is expected to price its IPO at either $67 or $68 per share. The American hospitality unicorn raised its IPO price target earlier this week, from $44 to $50 to $56 to $60.
While we’re still waiting for official pricing, Airbnb is worth $41 billion at its IPO price, using the upper pricing estimate and the company’s share count of 602,448,251 from its most recent S-1/A filing. That figure rises sharply if we included more than 50 million shares that could be added to the mix upon the exercise of vested employee options. The company’s fully diluted valuation at its IPO price was calculated to be $47 billion.
Axios reports that Airbnb raised $3.5 billion at its fully diluted valuation.
Regardless of how you prefer to value the company, its worth has risen sharply from an early pandemic nadir of $18 billion. After COVID-19 ravaged the company’s business, it laid off staff and took on external capital.
Since the end of Q1 and the first months of Q2, Airbnb has recovered, allowing it to file to go public and earn its highest valuation to date.
The company’s pricing comes after both DoorDash and C3.ai each priced above their own raised ranges, and saw their shares skyrocket in the first day’s trading. Some exuberance was therefore not unexpected.
Airbnb starts trading tomorrow morning. More then.
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UK electric vehicle startup Arrival picks Charlotte for its North American headquarters
Arrival, the U.K. electric vehicle startup that plans to become a publicly traded company through a merger with special purpose acquisition company CIIG Merger Corp., has picked Charlotte for its North American headquarters.
The company said it will add 150 new employees to support the headquarters and invest about $3 million in office space in the South End neighborhood of Charlotte. Arrival said it will be hiring for a variety of corporate positions, including human resources, marketing, finance and administrative professionals.
Arrival was a secretive electric vehicle startup for nearly five years until January when it announced a $110 million investment from Hyundai and Kia. Over the past year, the company has shared more of its plans and partners, all culminating in its announcement last month to merge with a SPAC, or shell company, to become a publicly traded company.
Arrival’s aim is to produce electric vehicles that are competitive in price with traditional fossil fuel-powered vehicles and lower cost of ownership than other comparable EVs. Arrival says its modular electric “skateboard” platform, which can be used on a range of different vehicle types, along with its use of microfactories set up near major cities are how it will achieve its mission.
Arrival plans to produce commercial electric vehicles, beginning with van and bus models. The plan is to have four vehicles in the market by 2023, Arrival Automotive CEO Mike Ableson has previously said.
Arrival’s North American headquarters will be located less than 30 miles away from its first U.S. microfactory in Rock Hill, South Carolina. The company employs more than 1,200 people and has five engineering facilities and two microfactories globally.
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GetAccept raises $20M Series B, led by Bessemer, to expand its sales platform for SMBs
Last year all-in-one digital sales platform GetAccept raised a $7 million Series A funding round. The platform, which wraps in video, live chat, proposal design, document tracking and e-signatures, has now raised $20 million in Series B funding, led by Bessemer Venture Partners, as the company expands its platform aimed at SMBs. The funding comes as the pandemic means SMBs have largely shifted to remote, and so has their digital sales process.
Last year the funding was led by DN Capital, with participation from BootstrapLabs, Y Combinator and a number of Spotify’s early investors. This round brings GetAccept’s total financing raised to $30 million. GetAccept competes with several separate tools, including well-financed solutions like DocSend, PandaDoc, Showpad, Highspot, DocuSign and Adobe Sign.
Founded in 2015 by Swedish entrepreneurs and Y Combinator alumni Samir Smajic, Mathias Thulin, Jonas Blanck and Carl Carell, GetAccept has expanded from 30 to now 100+ employees over the last 18 months, with offices across the U.S. and EU countries.
Smajic said: “We believe in the power of relationships and want to bring personalized and engaging interactions back to the online sales process. We saw this digital sales shift and change in behavior back in 2015, which is why we founded GetAccept in the first place. The COVID-19 pandemic has accelerated and forced B2B buyers and sellers to go digital, which has placed digital sales models high up on the company agendas. We aim to be the online place where every B2B business happens, in a personal way.”
Alex Ferrara, partner at Bessemer Venture Partners commented: “Bessemer Venture Partners is thrilled to back the ambitious GetAccept team and their vision to empower millions of SMBs to streamline and digitize their end-to-end sales processes. They have built a world-class product, prepared for business transactions that continue to shift permanently online at a rapid pace. We look forward to partnering with GetAccept on the journey ahead.”
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Squire, a barbershop tech startup, triples its valuation to $250M in latest round
Squire, a startup that sells software to barbershops, has raised $59 million in a round led by Iconiq Capital. The raise is $45 million in equity capital, and $15 million in debt financing.
The round comes just months after Squire closed its $34 million Series B, led by CRV. With the new financing, Squire has nearly tripled its valuation, up from $85 million in June to $250 million today. Other investors in the company include Tiger Global and Trinity Ventures.
What happened? Squire’s revenue went from zero in March, when all barber shops closed, to between $10 million to $20 million in ARR just 10 months later, TechCrunch has learned. The growth indicates how the next wave of barbershops will be built atop digital technology, instead of offline processes.
“We just took off like a lightning bolt,” co-founder Dave Salvant tells TechCrunch.
Salvant and Squire’s other co-founder, Songe LaRon, began the business in 2016 as a back-end barbershop management tool for independent businesses. Squire lets businesses schedule appointments, offer loyalty programs and install contactless and cashless payment. The team claims that barbershop operations are more complex than many other types of small businesses because there are multiple parties transacting, plus customers might check out different services from different barbers all within one service.
That’s where Squire comes in — to be a point of sale to manage those confusing transactions.
The coronavirus has threatened the livelihoods of small and medium-sized business owners, making it harder for them to secure loans or financing to undergo tricky times. Salvant says that Squire took on $15 million in debt financing to create a banking-as-a-service feature for these business owners.
“This market is underserved by traditional financial institutions,” Salvant said. “And we think there’s opportunities to help these owners with financial tools.”
Going forward, Squire plans to expand into new markets, including Australia, Canada and the U.K. The majority of capital raised will go toward hiring new sales and marketing professionals.
Squire’s total staff is currently 100 people.
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