Startups
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YC-Backed Naytev Enhances Social Media Shares To Drive Website Traffic
Digital publishers are increasingly reliant on content shared with social networks like Facebook and Twitter to drive readers to their sites. Naytev hopes to optimize the way content is shared by A/B testing headlines and images that make their way to those networks. The Y Combinator startup helps digital publishers increase their traffic and engagement by improving the content that readers… Read More
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Bumped From Your Hotel? WalkSource Aims To Find You A Free Room Fast
You’re probably familiar with getting bumped from a flight. But have you ever been “walked” from a hotel? Like airlines, hotels book more reservations than they can accommodate to ensure they are always operating at maximum capacity. But sometimes they overbook and have to “walk” their customers — transfer them to another hotel. When Brett Leonard was… Read More
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With Prayas Analytics, Retailers Can Use In-Store Footage To Become More Efficient
Startup Prayas Analytics says it’s giving brick-and-mortar retailers a new way to reduce customer wait times and otherwise make their stores more efficient. The company was founded by Yash Kothari and Pranshu Maheshwari, who are both entering their final year as undergraduates at Wharton and the University of Pennsylvania. And they’ve gotten backing from First Round… Read More
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With $1.1M In Funding, Conversion Logic Announces Tools For Tracking Video Ads Across Devices
Two executives from marketing tech company Visual IQ are striking out on their own with a new startup, Conversion Logic, which promises to help advertisers track the effectiveness of their video campaigns across devices. As consumers engage with media and ads on smartphones, smart TVs, and more, ad attribution across those devices (say, when you see an ad on your phone but buy it on your… Read More
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Y Combinator And Mithril Invest In Helion, A Nuclear Fusion Startup
Building a nuclear fusion reactor that can generate more energy than is put in to make it work is one of the biggest challenges facing engineers today. Like quantum computing, decades of research have mostly resulted in proofs of concept, not hardware that can be rolled out commercially. Read More
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Spiral Hopes To Nail Location-Based Communities
A new app called Spiral could change the way we connect with the people and places around us.
The idea is pretty straightforward: users see a newsfeed of posts near them, and can add their own updates, and comment on other people’s posts. Users can adjust their geographic filters to see posts from a larger or smaller radius. Read More
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AuditFile Raises $3M To Offer Task Management For Accountants
To expand, the company is increasing the size of its sales force and building out its app so that it can be used for internal corporate audits, in the hopes that it can become a killer app for finance teams at Fortune 500 companies. YC-Backed VizeraLabs Projects New Materials Onto Any Surface
At stores with Y Combinator-backed VizeraLabs’s projector installed, you can see what every fabric looks like on a display model instantly. The company wants to replace the books full of different fabrics you can look through at furniture retailers with a projector and pretty much any device that can connect to its growing database of materials and patterns in the cloud. Read More
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Greenhouse Raises $7.5M To Engineer How Startups Recruit…Engineers
Uber, Pinterest, Snapchat, and BuzzFeed all share a not-so-secret weapon in the talent wars: Greenhouse. The recruitment optimization SAAS turns hiring into a science, and guides them through where to source job candidates, what to ask interviews, how to score responses. Now Greenhouse has raised a $7.5 million series A led by Social+Capital Partnership to sell the answers to those questions… Read More
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Version 3.0 of Wibbitz’s mobile app launches today, and after a few days of use I can say that the company is doing a good job of steadily moving its app towards what I would consider the ideal version of its concept.