Mobile application marketers have traditionally chased new users through campaigns designed to prompt app installations. But a company called Liftoff is focused on helping companies acquire a more valuable customer base – those who take action beyond the install. That is, it helps target customers who do things like make purchases, renew subscriptions, reserve a hotel room, or whatever… Read More
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The *New* Nintendo 3DS XL doesn’t exactly have a name that rolls off the tongue, but it does reflect that what you’re getting is hardware that’s very similar to its predecessor, albeit with some fresh paint and new features that really do help make a big difference in very specific areas. The result is a handheld console that feels as though it has ‘graduated,’… Read More
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If you’ve been hanging on to those paper books because the idea of having to repurchase them all as Kindle titles is daunting, Amazon has a new option for you: Kindle Convert, a program for Windows that turns print books into digital versions fully compatible with Amazon’s Kindle software, including adjustable font, Whispersync for making sure you’ll be able to go to the… Read More
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Fixed, the mobile app fights parking tickets on your behalf, which has been before today only available in San Francisco, is now expanding to the neighboring city of Oakland. It then plans to add on a new city at a rate of about one per month, the company says. The startup is also announcing an additional round of $650,000 in seed funding from a number of investors including Dave… Read More
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DataStax scored a $106M funding pay day last September, and today it announced it was using some of that money to acquire open source graph database company, Aurelius, along with its engineering talent.
No terms were disclosed, but all eight Aurelius engineers will be joining DataStax immediately. The new team will begin working on what they are calling “a massively scalable graph… Read More
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It’s February, which means Samsung is back in tease mode as it prepares to introduce the latest smartphone in its flagship Galaxy S family. That device looks like it will be unveiled March 1 in Barcelona, Spain, at the same time as Mobile World Congress, the telecom industry’s big trade show. Read More
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We’ve gotten to the point where pretty much every social media and advertising company has to release its own report on Super Bowl ad trends and effectiveness. One of the more interesting ones was a collaboration between Chute and Ditto. The two startups both work on visual content (Chute gives marketers tools for harnessing user-generated content like photos, while Ditto is more focused… Read More
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As GoSquared celebrates its 9th birthday — James Gill, James Taylor and Geoff Wagstaff started the company when they were just 14 — the London-based ‘startup’ is launching its most ambitious product to date. 
Being the plucky mobile underdog in the fiery caldera of the smartphone market means HTC absolutely has to do things differently to grab some attention. So that means bringing “the ruckus” to its marketing messages, as it puts it. 
Motorola looks like it is off to a promising start under the ownership of Lenovo. The Chinese firm revealed that its new phone business — acquired from Google last year — shipped 10 million smartphones last year and is around 18 months from profitability.