How far can the Pokémon brand carry Pokémon Go? Will its popularity fade after that initial burst of activity thanks to the power of its brand? That’s a huge question that’s circulating now that the game has immediately popped to the top of the App Store and has cemented itself as one of the most successful game launches of all time. The mechanics of the game are fundamentally… Read More
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Analyzing activity from nearly 300,000 users, we found that tvOS apps retained poorly compared to their phone- or tablet-based sister apps. We concluded that any updates to tvOS must focus on solving this retention problem if tvOS is to be a success. At WWDC, Apple announced changes to the way tvOS works and integrates with other Apple products. Will these changes solve the tvOS retention issue? Read More
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Pinterest today said it was acquiring the team behind Math Camp, the creators of Highlight, and will be sunsetting its applications Roll and Shorts in the next few weeks. The acquisition shouldn’t seem like a twist — Highlight captured a ton of buzz at SXSW a few years ago, but the reality is Highlight and Math Camp’s later applications never really blew up in such a way… Read More
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Still fascinated by the viral spread of Pokémon Go? So are we. The app on Monday topped Twitter’s daily users, and has people spending more minutes per day playing the game than browsing Facebook, reports have indicated. Now comes word that game has also topped Pandora, Netflix, Google Hangouts, and Spotify, in terms of daily active users, and is installed on more devices than… Read More
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As of this morning, NVIDIA is in the game publishing business. In its own weird, roundabout sort of way. The company has pushed its first title out to Steam, offering players seven mini-games under the Funhouse umbrella (with a total of ten planned for eventual roll out). But while the Funhouse is as fully playable as one would expect from a Steam-distributed title, it is as much a showcase… Read More
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One of the more interesting side effects from the explosion of new mobile AR game Pokémon Go is physical movement: a lot of people are finding themselves walking miles and miles (and miles) more than they normally would as they search for PokéStops, load up on PokéBalls, and (of course) track down more Pokémon. Now the game itself — which originally launched in Australia, New… Read More
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Adobe’s Lightroom is a widely used tool among photographers, but the mobile version has always been hampered by poor RAW support — until now. Previously limited to DNG files, Lightroom for iOS now has the ability to open and tweak any RAW file that the desktop version can. Read More
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After having become one of the most viral mobile applications of all time, Pokémon Go will soon include advertising, according to its developer. In an interview with the Financial Times, Niantic CEO John Hanke said that “sponsored locations” would provide a new revenue stream, in addition to in-app purchases of power-ups and virtual items. In other words, retailers and… Read More
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It feels like we keep saying it year after year, but Flash’s days really are numbered — and one of the largest Flash video streaming sites on the web, Twitch, is about to hit the button and switch to HTML5. But first: a beta! 
When you’re on a roll, why not make crowd-pleasing decisions. Nintendo, which has seen its market cap soar thanks to the Pokemon Go phenomenon, just announced that it will relaunch its iconic NES console.