As Pokemon Go moves into the real-world partner marketing business with McDonald’s, one might wonder what businesses potentially stand to gain the most from association with Niantic’s world dominating location-based collect’em game. Well, Red Robin should plan a Squirtleburger™, if data gathered by location analytics firm Placed is any indication. The company used info… Read More
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Etsy users had another bad week as payment processor Worldpay continues to cause problems. Late last week, some Etsy users began reporting that they had experienced duplicate charges. The forum on Etsy for duplicate charges is approaching one thousand posts. In a statement, Worldpay admitted to causing the duplicate charges for Etsy users in its attempts to rectify the problem.… Read More
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Cars are one of the top contributors to greenhouse gas emissions globally, and cars in cities can be especially heavy with their contributions, owing to traffic and population density. And while encouraging everyone to bike or use public transit probably isn’t going to convince everyone to ditch car ownership, car sharing services seem to be winning more city denizens over, and a new… Read More
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“They’re going to hit some challenges and marketers are gonna start to ask questions when they get out of the experimental budget phase,” Facebook’s head of adtech said about Snapchat today. While Facebook tries to collect as much data about users as possible to prove its ads work, Snapchat has tried to avoid being creepy, despite that hindering its potential… Read More
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I still love books, and I still have a fair amount of trouble finding new ones to read that I’ll actually enjoy. Helping with discovery is the idea behind Reco, a new mobile app from Canadian bookseller and retailer Indigo, which provides users with a social network based around books, and people’s love thereof. “We have a kind of obsessive focus on who our customers are,… Read More
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Google has been working to create a faster news reading experience through its Accelerated Mobile Pages project. Now it’s bringing something similar to online ads. AMP is an open framework for creating articles that load more quickly, particularly on mobile. (They also can be sped up by loading from Google’s cache.) At the time the program was announced, Google said it would… Read More
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Prisma morphs your photos into fine art like Picasso or Mondrian, and it’s blowing up the iOS app charts. Today it came out in unofficial APK beta on Android. But what will be the fate of this red-hot social product? We’ve heard Prisma is in talks with investors about raising funding, but it might make more sense as an acquisition for Facebook/Instagram, Twitter, or Snapchat. When… Read More
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To predict and prevent fraud online even more quickly than cybercriminals adopt new tactics, Sift Science has raised $30 million in a Series C round of venture funding in a round led by Insight Venture Partners. According to the U.S. Internet Crime Complaint Center (IC3) 2015 annual report, reported internet crimes alone, ranging from personal and corporate data breaches to credit card… Read More
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Duolingo is probably the most popular mobile education app, but until now, the company’s focus has been solely on language learning. Today, the company is expanding its reach by launching Tinycards for iOS, its first app that can be used for learning virtually anything that involves memorization: vocabulary, equations, history facts and every Pokémon’s name and stats (I’m… Read More
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When the partners at Bloomberg Beta — a $75 million seed investment fund — sit down to review how they’re doing, they say they don’t first look at the valuation of their portfolio. Instead, they first take a look at how the founders in the fund are grading them as investors and partners. While paper valuations are always important for any firm, a key metric Bloomberg… Read More
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