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October 16, 2015

How Uber Scaled The Great Wall, Or 5 Tips For Acquiring Mobile Users In China

greatwall China is the largest smartphone market in the world. It’s no surprise, then, that Uber has committed more than $1.2 billion in this coming year to winning the market. After just 12 short months, Uber has gone from one percent to somewhere between 11 and 30 percent market share (stats seem to vary widely), with plans to expand to 100 new Chinese cities this coming year. Read More

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