Startups

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Intercom Helps Businesses Track Whether Their Messages Are Actually Working

intercom If you’re sending emails or other messages to your customers, there’s a standard way to measure your success — you look at whether they opened those messages, and whether the openers actually clicked. But that’s setting the bar kind of low isn’t it? I assume you’re usually trying to drive some sort of behavior, whether it’s making a purchase, trying out… Read More

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You’re Still Modeling Growth Incorrectly

growth When I first got the job running marketing at Mint, founder and CEO Aaron Patzer told me that we had to get Mint to 100,000 users within six months of launching. The number itself didn’t intimidate me: Before Mint, I had been Facebook employee No. 30. I’d witnessed crazy, exponential user growth first-hand. The difference was that at Mint, we were pre-product and certainly… Read More

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“How Not To PR” By Tinder

428035441_1661c5c9f2_b Have you heard about the Tinder Meltdown (TM)? Some even called it a “stunt.”
In case you haven’t, here’s the quick and dirty: a piece appeared on Vanity Fair that Tinder didn’t like. And it reacted. On Twitter. A lot. Read More

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The TC Meetup + Pitch-Off In NYC Is Going Down In Six Days

meetupsjordan Dear readers, I’m writing to inform you that the TC Meetup + Pitch-off in NYC is in less than a week, and tickets are selling out fast. I don’t want you to miss out. You don’t want you to miss out. So let’s not tarry. The TC Meetup + Pitch-off is a very special event, hosted by yours truly, that gives 10 new startups from the New York ecosystem an opportunity to… Read More

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The Boom, Not Doom, Of Market Failure

desertgrowth While it might seem that the disruption du jour is all anybody is ordering these days — making innovation, growth and new value seem like insurmountable things — businesses should focus on where they can find value most quickly. Three common challenges plague companies today: non-consumption, organizational friction and market failure. However, such unexpected failures provide… Read More

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Link-Sharing Site This. Raises $610,000 Seed Round

this-dot Who may be on first and What may be on second but This. is on its first seed round. The media company, incubated inside of Atlantic Media, is a “curation platform for people passionate about journalism, art and entertainment.” Users can share their favorite content by submitting just one link a day, thereby reducing the noise associated with similar systems. Andrew Golis founded… Read More

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Startups.co Will Restart Virtual Assistant Service Zirtual

zirtual Following the “pause” in operations of Zirtual, founder and CEO Maren Donovan published a blog post last night offering a few more details about what went wrong. She also announced that she’s made a deal to sell Zirtual to startup launch platform Startups.co Apparently Wil Schroter, Startups.co’s founder and CEO, was a Zirtual customer himself, and the company says… Read More

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Meet Genee, Your Artificially Intelligent Personal Assistant

Screen Shot 2015-08-12 at 10.57.33 AM Genee, an artificially intelligent scheduling app, is launching today into public beta so that anyone can have a personal assistant.
On the heels of Zirtual’s collapse, Genee hopes to take humans out of the equation entirely with its end-to-end scheduling helper that plugs into any existing calendar app and email provider. Read More

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On-Demand Massage Startup Soothe Unwinds With $10.6M In New Funding

Soothe founder Merlin Kauffman Soothe, which sends massage therapists to clients’ homes, is smoothing its expansion with $10.6 million in new funding. The startup’s new round was led by The Riverside Company and will be used to hire key employees, improve its platform’s technology, and acquire new users with the goal of turning Soothe into a ”trusted household name,” says founder and chief… Read More

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Lightricks, The Creator Of Facetune, Lands $10M To Develop New Photo-Editing Apps

Facetune Lightricks, the startup behind popular selfie app Facetune, will focus on developing its image processing technology after snapping up $10 million. Led by Carmel Ventures, this represents Lightricks’ first external funding since it launched in 2013. The Jerusalem-based company, which has 30 employees, claims its yearly revenue run rate is now $10 million. Lightricks also makes… Read More

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