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May 17, 2021

Ankorstore raises another $102 million for its wholesale marketplace

French startup Ankorstore has raised a $102 million Series B funding round (€84 million). Tiger Global and Bain Capital Ventures are leading today’s funding round with existing investors Index Ventures, GFC, Alven and Aglaé also participating. This is a significant funding round, as it comes just a few months after the company raised €25 million.

If you’re not familiar with Ankorstore, the company is building a wholesale marketplace for independent shop owners. You may have noticed some highly Instagrammable shops with a selection of random items, such as household supplies, maple syrup, candles, headbands, bath salts and stationery items.

Essentially, Ankorstore helps you source those items for shop owners. It lets you buy a ton of cutesy stuff and act as a curator for your customers. Even if you’re already working with brands directly, the startup offers some advantageous terms. In addition to buying from several brands at once, Ankorstore withdraws the money from your bank account 60 days after placing an order.

Ankorstore raises $29.9 million for its wholesale marketplace

On the other side of the marketplace, brands get paid upon delivery. Even if you’re just getting started, the minimum first order is €100 per brand.

And metrics have been going up and to the right. There are now 5,000 brands on Ankorstore, and 50,000 shops are buying stuff through the platform. And the best is likely ahead, as stores begin to re-open across Europe and tourism picks up again.

Ankorstore is now live across 14 different markets. The majority of the company’s revenue comes from international markets — not its home market France. The company’s co-founder Nicolas Cohen mentions the U.K., Germany, the Netherlands and Sweden as growth markets.

The total addressable market is huge, as the company has identified 800,000 independent shops across Europe that could potentially work with Ankorstore. And the success of other wholesale marketplaces, such as Faire, proves that this relatively new market is still largely untapped.

Embedded procurement will make every company its own marketplace

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