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June 10, 2015

Facebook Says Its Creative Accelerator Program Is Seeing Success In Emerging Markets

facebook coke kenya Facebook announced a new Creative Accelerator program earlier this year, with the aim of delivering more effective advertising in emerging markets like India and Kenya. The early results, it says, are promising.
With its massive user base, the social network’s future growth will have to come from emerging markets, so it needs to figure out how to make more ad revenue from those users. Read More

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