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November 17, 2014

Groupon Acquires In-Store Analytics And Marketing Startup Swarm Mobile

swarm mobile Groupon just announced that it has acquired Swarm Mobile, a startup that helps businesses connect with and track their customers while in stores.
This continues Groupon’s pattern of expanding its offerings for local businesses beyond daily deals. Earlier this year, for example, it launched individual business pages and announced an iPad-based point-of-sale service. Read More

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In-store visits can be scheduled now. Mobile and remote service begin as requests that require supervisor review before any service appointment is confirmed.

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