1107 McDonough Place, McDonough, GA 30253 Mon–Fri 10 AM–5 PM
1010Computers
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November 24, 2017

Snapchat seeks salvation in long-form and “hands-on” AR ads

 Snap Inc’s stock tanked after missing revenue expectations by $30 million last quarter, so Snapchat is looking to win over businesses with immersive new ads formats. This week it introduced two new forms of ads: Promoted Stories which string together multiple Snaps into a longer-form slideshows openable from a tile on the Stories page that’s shown to everyone in a given country,… Read More

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