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August 15, 2017

Narrativ helps publishers make more money when they drive sales

 Narrativ founder and CEO Shirley Chen said there’s a big revenue opportunity that’s gone largely untapped by online publishers — namely, the links those publishers are already using to direct readers to buy the products mentioned in an article.
Sure, affiliate links are a common business model, where publishers get a cut of the business that they’re sending to retailers. Read More

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