Hype check: Pokémon Go says more about Pokémon than it does about AR

Published July 9, 2016

pikachu-go But before we go sagely nodding about the coming Augmented Reality revolution the Poképoaclypse foretells, maybe it’s best to take a step back and examine the components of Pokémon Go’s success, and its potential pitfalls. 1. Pokémon The franchise upon which Pokémon Go is based is one of the best-selling video game franchises of all time. It has sold upwards of 279 million… Read More